About this role
Job Description
Because this position requires regular on-site work at our Creative Studios in Westlake, Ohio, we will focus on candidates who currently reside in Northeast Ohio.
Remote work and relocation assistance are NOT available for this role.
The Associate Manager, Shopper Marketing will assist the Senior Managers/Managers in Shopper Marketing, with the development and implementation of shopper marketing programs for the Celebrations Category for our retail partners.
Essential Duties & Responsibilities
- Meticulously manages the development, production and implementation of the approved Omni-channel marketing plan (out of store, in store, print and digital advertising, social marketing, promotions, loyalty marketing) in support of multiple retailers in multiple channels of distribution to drive traffic and sales in the celebrations department.
- Lead the development of annual shopper marketing plans for smaller retailers. These plans are based on best practices and data/insights from previous programs. This role also tracks results of programs and shares with key stakeholders
- Manage campaign execution from planning/briefing through launch, ensuring alignment across creative, media and retailer requirements
- Analyze campaign performance, retailer reporting and promo results to identify insights and optimization opportunities
- Ensure all programs are completed on time and within the approved budget by coordinating day-to-day activities of internal and external resources (Route 199, Red Studios, vendor partners, retail media networks and advertising agency team) via timelines in a live project status document.
- Lead creative kickoff meetings and facilitate cross-functional project meetings.
- Communicate project status and all actions needed to keep the project on track and ensure an appropriate sense of urgency.
- Manage multiple projects at a time.
- Other/additional duties and projects as required.
- Individual contributor with no direct reports.
Experience Required:
Experience
- 1+ years of experience in a fast-paced consumer products environment. Minimum of 6 months experience in an ad agency or in-house agency setting.
Knowledge, Skills, & Abilities
- Strong project planning and project management skills
- Time management skills; ability to plan and organize daily workload; setup timelines; flexibility to handle constantly changing priorities; ability to meet deadlines and manage others through completion
- Consistent attention to detail and quality
- A sense of curiosity to learn day-to-day business operations
- Proficiency in Microsoft Office
- Knowledge of marketing and design principles
- Ability to work in a team environment and to work independently
- Independent; takes initiative; ability to work independently with minimal supervision
- Reliable, responsible, and flexible to lend support wherever needed
Education Required:
Bachelors Degree in Marketing, Business, or Communication or equivalent.
Please ensure all information submitted in your application is complete and accurate. Verification of candidate information may be conducted during the hiring process. Candidates who provide false, misleading, or materially inaccurate information, including residence or location information, may be disqualified from consideration.