About this role
Sales Strategy & Revenue Generation
- Develop and execute project-specific sales strategies to achieve revenue and inventory absorption targets.
- Drive residential, commercial, plotted development, and mixed-use project sales in alignment with business objectives.
- Monitor sales performance and implement corrective actions to meet sales plans.
- Maximize profitability through effective pricing, inventory management, and sales initiatives.
Site Sales Management
- Lead end-to-end site sales operations from lead generation to booking closure.
- Ensure achievement of monthly, quarterly, and annual sales targets.
- Monitor customer walk-ins, lead conversions, site visits, and booking ratios.
- Drive sales productivity and improve conversion metrics.
Customer Acquisition & Engagement
- Build strong relationships with prospective and existing customers.
- Deliver exceptional customer experience throughout the sales journey.
- Conduct project presentations, negotiations, and site tours for customers.
- Address customer concerns and ensure timely resolution of issues impacting sales.
Channel Partner Management
- Develop and manage relationships with channel partners, brokers, and sales associates.
- Identify and onboard high-performing channel partners.
- Monitor channel partner productivity and business contribution.
- Conduct regular engagement and incentive programs to drive channel sales.
Marketing & Lead Generation
- Coordinate with marketing teams to execute project marketing campaigns.
- Support digital marketing, events, exhibitions, roadshows, and promotional activities.
- Ensure effective utilization of marketing budgets and lead-generation initiatives.
- Track campaign effectiveness and conversion outcomes.
Sales Operations & MIS
- Monitor sales funnel, lead management, bookings, cancellations, and collections.
- Prepare and present sales MIS, dashboards, and performance reports.
- Maintain accurate sales forecasts and inventory reports.
- Ensure timely reporting and business reviews with management.
Collections & Revenue Realization
- Coordinate with CRM and Finance teams for timely collections from customers.
- Monitor receivables and support collection efforts for overdue accounts.
- Ensure adherence to payment schedules and commercial commitments.
- Drive achievement of revenue realization targets.
Market Intelligence & Competition Analysis
- Conduct market research and competitor benchmarking.
- Monitor pricing trends, customer preferences, and market dynamics.
- Provide strategic inputs for product positioning and pricing decisions.
- Recommend innovative sales approaches based on market insights.
Stakeholder Management
- Collaborate with CRM, Finance, Legal, Marketing, Project Execution, and Leadership teams.
- Coordinate with channel partners, consultants, and external stakeholders.
- Ensure alignment of sales activities with project delivery schedules.
Team Leadership & Development
- Lead, mentor, and develop site sales teams.
- Establish sales KPIs and performance management systems.
- Conduct sales training, coaching, and capability-building initiatives.
- Foster a high-performance and customer-centric sales culture.
Educational Qualification
- MBA / PGDM in Marketing, Sales, Business Management, or related discipline.
- Bachelor's degree in Business Administration, Commerce, Engineering, or equivalent.
Experience
- 12–18 years of experience in real estate sales, business development, and customer acquisition.
- Proven track record of achieving sales targets in residential, commercial, luxury, or township projects.
- Strong experience in channel partner management and direct sales.
- Experience leading large sales teams and managing high-value transactions.
- Exposure to real estate market analytics, pricing strategies, and project launches.