About this role
At Metcash, you’re part of something bigger. We’ve got the heart of a small business with the strength and support of a big business. When you join Metcash, your work makes a real difference to independent businesses and local communities, empowering you to: Grow your career with tailored development programs Thrive your way with flexible work options Make your mark in a high-performing, values-led team At Metcash Food, we’re the power behind local business, proudly supplying over 1600 independently owned stores in every corner of Australia and New Zealand.
With a range of trusted independent brands like IGA, Foodland and Campbells/C-Store, our stores sit at the heart of their communities, providing locals with the products and homegrown produce they love most.
- About the Opportunity Ready to move beyond “send” and start driving growth?
- We’re looking for a commercially minded Campaign Manager to own lifecycle and trade activation campaigns end-to-end — from spotting growth opportunities and defining the strategy, through to optimisation and measurable commercial outcomes.
- This is a role for someone who loves turning customer data into smart decisions, ideas into action and campaigns into results!
- In this Role Identify growth opportunities using customer, transaction and campaign performance data Define campaign objectives, target audiences, hypotheses and success measures Design and deliver end-to-end lifecycle and trade activation campaigns Build customer journeys and channel strategies using Braze, Segment or similar platforms Brief creative teams, agencies and internal partners on campaign requirements Monitor and optimise campaigns to improve engagement, redemption and conversion Turn campaign results into actionable insights that support future commercial decisions . You’re Likely a Match If 3–6+ years’ experience across CRM, lifecycle marketing, loyalty, campaign execution or trade activation.
- Strong commercial thinking and the ability to connect customer activity to business outcomes Experience using data, insights and testing to improve campaign performance Hands-on experience with Braze, Segment or similar marketing automation platforms Strong knowledge of audience targeting, journey orchestration and owned digital channels Confident stakeholder management and communication skills A proactive mindset with accountability for outcomes, not just campaign delivery What’s on offer We’re proud to offer a workplace that supports your well-being, growth, and belonging: 🏖️ Extra Leave: Enjoy a 5th week of annual leave, 2 well-being days, plus 1 volunteer day annually 📚 Career Growth: Endless learning and development opportunities 👶 Parental Leave: 12 weeks of gender-neutral paid leave for primary carers 🌈 Inclusive Culture: Bronze Employer for LGBTQ Inclusion ⚖️ Neutral Pay Gap: Gender pay gap under 5% (WGEA 2024–2025) 🧠 Mental Health: Gold accreditation by Mental Health Australia 🏡 Flexibility: Flex Ready and Family Friendly Workplace accredited About Us Join us and be part of something bigger!
Metcash is Australia’s leading wholesale distribution company, with $19.5 billion in sales (FY26) and a proud spot in the ASX Top 125. We believe in the power of independent, family-owned businesses to shape vibrant communities. Through our food, liquor, and hardware pillars, we help retailers become the ‘Best Store in Their Town’ by providing merchandising, operational and marketing support. We’re committed to diversity, inclusion, and sustainability — and we welcome applicants from all backgrounds, including First Nations.
If you need support during the application process, just let us know. Your privacy and dignity are always respected. This role is being managed directly by our internal Talent Acquisition team. We respectfully request that recruitment agencies do not submit profiles or make contact regarding this opportunity. #LI-CV1 #LI-Hybrid #INFLA