About this role
Auto req ID: 61795 Title: Manager, Motorcycle Product Portfolio Job Function: Product Management Location: PDC Workplace Category: Onsite Company: Harley-Davidson Motor Company Full or Part-Time: Full Time Shift: SHIFT1 In 1903, out of a small shed in Milwaukee, Wisconsin, four young men lit a cultural wildfire that would grow and spread across geographies and generations. Their innovation and imagination for what was possible on two wheels sparked a transportation revolution that would make Harley-Davidson the most recognizable motorcycle brand in the world.
Today, we continue to define motorcycle culture, evoking soul-stirring emotion reflected in every product and experience we deliver - like we have for well over a century and will for generations to come. Are you ready to ride with us? The Harley-Davidson Motor Company Product Development Center (PDC) located in Wauwatosa, WI is home to the mantra – You dream it. We build it. Join our team as a Manager, Motorcycle Product Portfolio.
Job Summary
- The Manager, Motorcycle Product Portfolio will lead the end-to-end vision and development of category-defining products, from early concept ideation through development and market launch.
- This role will shape a winning product strategy by balancing customer needs, market dynamics, portfolio complexity, and financial performance.
- It requires a distinct blend of strategic leadership, deep consumer insight, and technical product knowledge.
- The ideal candidate will influence executive decision-making and challenge the status quo while rallying cross-functional teams around a bold, cohesive product roadmap that drives differentiation and long-term growth.
- Job Responsibilities Define and execute long-range product portfolio strategies aligned to business objectives, revenue targets, and customer acquisition goals.
- Lead cross-functional teams consisting of leaders from commercial, engineering, design and marketing to deliver new products to market.
- Develop product vision, positioning, feature strategy, and roadmap planning for complex global product portfolios.
- Conduct extensive market analysis, competitive benchmarking, consumer research, and trend forecasting to identify new business opportunities and unmet customer needs.
- Develop data-driven recommendations for product features, pricing, volume planning, and profitability optimization.
- Monitor product performance throughout the lifecycle and implement corrective actions to improve commercial results and customer satisfaction.
- Build business cases and executive-level presentations supporting investment decisions, product approvals, and portfolio prioritization Collaborate with engineering and design teams to ensure products achieve target functionality, quality, performance, and customer experience objectives.
- Represent the voice of the customer throughout the product development process and ensure alignment between customer expectations and business goals.
- Analyze sales performance, market trends, pricing conditions, and profitability metrics to guide future product and portfolio decisions.
- Partner with product marketing teams to develop strategic messaging and effectively communicate product positioning and innovation stories.
- Coordinate global and regional stakeholder alignment to ensure consistent execution of portfolio strategy and commercial objectives.
- Ensure product portfolio decisions balance consumer demand, brand positioning, operational feasibility, and long-term business sustainability.
- Education Requirements High School Diploma or Equivalent Required Education Specifications Bachelors Degree Preferred Experience Requirements This position typically requires a minimum of 8 years of related experience.
- In addition, the qualified candidate will have demonstrated the following: Strong background in market analysis, pricing strategy, lifecycle management, and business case development.
- Demonstrated success leading cross-functional teams.
- Executive-level communication and presentation skills with the ability to influence senior leadership.
- Experience working with premium consumer brands, powersports, automotive, or adjacent industries preferred.
- Strong analytical mindset with the ability to translate data and consumer insights into actionable product strategies.
- Motorcycle license and riding experience preferred.
- The pay range shown represents the national average pay range for this role.
- Your pay may be more or less than the stated range and is dependent on your geographic location and level of experience.
- We offer an inclusive compensation package for all full-time salaried employees including, but not limited to, annual bonus programs, health insurance benefits, a 401k program, onsite fitness centers and employee stores, employee discounts on products and accessories, and more.
- Learn more about Harley-Davidson here . Applicants must be currently authorized to work in the United States.
- Direct Reports: No Travel Required: 0 - 10% Pay Range: $114,80 - $183,800 Visa Sponsorship: This position is not eligible for visa sponsorship or visa transfer Relocation: This position is eligible for domestic relocation assistance (within posted country)