About this role
Location: Remote / VirtualJob Type: Full-TimeSalary Range: $4,000–$6,000 USD/monthHireHawk builds high-performing remote teams for U.S. and Canadian companies by connecting great people with meaningful work, no matter where they live. We’re hiring this role on behalf of a fast-growing direct-to-consumer haircare brand that takes site experience seriously and wants a dedicated owner for conversion and on-site performance.
This is a hands-on Ecommerce Manager role focused on the site itself: UX, CRO, merchandising, and performance. You’ll run the storefront like a product owner, using data to find conversion leaks, prioritize improvements, and ship changes quickly using existing assets. This is not a marketing manager position, but you’ll partner closely with marketing and creative to align campaigns with a high-converting on-site experience. If you like ownership, testing, and practical execution that shows up in revenue, this role will feel rewarding.
Responsibilities:
Own and continuously improve the end-to-end Shopify shopping experience (home, collection pages, PDPs, cart, checkout) Increase conversion rate and revenue per visitor by identifying friction points and fixing them with clear, testable changes Build and run a CRO roadmap (hypotheses, prioritization, experiment design, execution, and learnings) Improve mobile shopping performance across key templates, with a focus on speed, clarity, and purchase flow Own site merchandising: collections, navigation, promos, product sorting, and on-site storytelling that supports purchase decisions Optimize product pages through better structure, content placement, imagery/copy coordination, and clear value communication Launch new products/collections and execute on-site promotions in tight alignment with the marketing calendar Track and report key ecommerce metrics (CVR, AOV, revenue, bounce rate, RPV) and share weekly performance updates to senior leadership Partner cross-functionally with marketing, creative, and external agencies to ensure traffic lands on pages built to convertRequirements
Must-Have:
Proven experience owning and improving an ecommerce storefront on ShopifyStrong background in conversion rate optimization, including building and executing experimentation roadmapsHands-on experience running end-to-end A/B tests on ecommerce flows such as landing pages, product detail pages, cart, and checkoutExpertise in site merchandising, including collections, navigation, promotions, product sorting, and storytellingExperience launching new products and collections, and executing on-site promotionsAbility to optimize mobile ecommerce performance for speed, clarity, and purchase flowProficiency using Google Analytics or comparable web analytics platforms to track and analyze ecommerce performanceFluent English (spoken and written)Based in the Philippines with availability to overlap U.S. Eastern Time business hours Monday–Friday
Nice-to-Have
Experience with DTC / consumer brands (especially beauty, personal care, or subscription-oriented products) Familiarity with heatmaps/session recordings and testing tools (Hotjar, VWO, or similar) Basic understanding of paid media and retention channels (enough to collaborate on traffic quality and landing experience) Experience collaborating with multiple partners/agencies while keeping on-site execution tight and accountableBenefits
Access to a $200K+ perk marketplace with discounts on 150+ services.Option to withdraw up to 50% of approved earnings before payday.