About this role
Hydrosat is a fast-growing space and data analytics company leveraging proprietary thermal infrared satellite technology and advanced analytics to deliver actionable intelligence to commercial and government customers worldwide. Our mission is to address some of the world’s most pressing challenges by transforming satellite data into valuable insights. From agriculture and water resource management to environmental monitoring and national security, Hydrosat combines cutting-edge space technology with advanced data science to support better decision-making.
As we continue to expand our satellite capabilities and global presence, we are looking for an experienced and commercially driven Director of Marketing – Satellite Data & Missions to lead marketing strategy, positioning, and go-to-market activities for this growing business. This is a strategic yet hands-on role, working closely with commercial, product, and engineering teams to strengthen Hydrosat’s market presence, accelerate customer engagement, and support business growth.
Responsibilities Marketing Leadership
- Take full ownership of marketing priorities, budgets, and performance metrics, proactively identifying opportunities, setting priorities, and driving initiatives from strategy through execution.
- Operate with a high degree of autonomy and accountability while helping build and scale the marketing function.
- Marketing Strategy: Develop and execute the marketing strategy for Hydrosat’s Satellite Data & Missions business, aligned with commercial objectives and growth priorities.
- Go-to-Market Execution: Lead go-to-market planning for satellite data products, mission capabilities, and new market opportunities across commercial, government, and institutional sectors.
- Product Positioning: Translate complex satellite technologies and data capabilities into compelling value propositions, messaging, and customer-focused marketing materials.
- Commercial Enablement: Partner closely with Sales, Business Development, Product, and Engineering to develop sales presentations, proposals, case studies, and other materials supporting customer acquisition and business growth.
- Market Intelligence: Monitor market trends, customer needs, and competitive developments to identify opportunities and strengthen Hydrosat’s market positioning.
- Brand & Communications: Drive awareness and visibility through targeted campaigns, thought leadership, industry events, and strategic communications, in collaboration with the broader marketing team.
- Stakeholder Collaboration: Build trusted relationships with Sales, Business Development, Product, Engineering, and other stakeholders.
- Proactively drive alignment across teams, navigate competing priorities, and ensure marketing initiatives effectively support business objectives.