About this role
Job Summary
The Marketing Coordinator will support the Company’s marketing activities , with a strong focus on social media platforms such as TikTok, Facebook, Instagram and other relevant digital channels. The role will involve managing affiliate activities, coordinating promotional campaigns, monitoring performance and identifying opportunities to increase traffic, engagement, conversions and revenue.
Key Responsibilities
- Manage and support affiliate marketing activities across TikTok, Facebook, Instagram and other relevant social media platforms.
- Identify and communicate with suitable affiliate partners and establish and maintain professional relationships.
- Coordinate affiliate campaigns , promotions, affiliate links and marketing materials across different platforms.
- Monitor traffic, engagement, conversions, revenue and other key performance indicators.
- Analyse campaign performance and identify opportunities to improve reach, engagement, and conversion rates.
- Research social media trends, market developments and new opportunities to support the growth of affiliate marketing activities.
- Work closely with internal teams to support the planning and execution of marketing campaigns.
- Ensure affiliate links, tracking information and promotional materials are accurate and up to date.
- Maintain accurate records of affiliate partners, campaigns, performance results and related activities.
- Stay up to date with social media and digital marketing trends and recommend new opportunities where appropriate.