About this role
We are looking for a talented Global Digital Marketing Executive to join our dynamic Global Marketing and Communications team. This is an exciting opportunity for someone at the start of their career wanting to build experience in marketing and communications across global external audiences and digital campaigns.
You’ll gain hands on experience working with a central global team and colleagues in regions around the world, supporting campaigns, building content and learning the tools and techniques used by a global marketing and digital team.
Key responsibilities
Coordinate content reviews and approvals with internal stakeholders (regional BG teams, subject matter experts) and external parties (freelancers, agencies)Produce website and campaign performance reports using GA4 and Looker Studio, providing insights and recommendations to improve performanceSupport the implementation of AI tools, including Jasper, to improve content creation and marketing workflowsWork collaboratively across marketing and business teams to deliver high-quality digital content and campaignsKeep up to date with digital marketing, SEO, AI and CMS best practiceWebsite and CMS
Manage day-to-day website updates and content publishing using Umbraco, ensuring content is accurate, accessible and aligned to brand and house styleOptimise website content for SEO and GEO through metadata, page structure, internal linking and keyword best practiceIdentify opportunities for ongoing SEO improvements, working with teams to contribute to the longer-term website development roadmapAnalyse user journeys and website behaviour to identify opportunities to improve user experience, engagement and conversionCampaigns
Support the planning, delivery and optimisation of integrated digital marketing campaigns across channels (website, social and paid)Support video content production, including copywriting, stakeholder interviews, video shoot coordination and campaign asset creationReview video edits and provide feedback to ensure content meets campaign objectives and brand standards Degree (or equivalent) in Marketing, Digital Marketing, Communications, Business or a related disciplineStrong interest in digital marketing, website management and content publishing within a B2B environmentExperience using CMS platform, ideally UmbracoUnderstanding of SEO principles and website optimisation and tools (Semrush)Familiarity with Google Analytics 4 (GA4) and Looker Studio, with the ability to interpret performance dataStrong written communication and proofreading skills with excellent attention to detailStrong organisational skills, including the ability to manage multiple priorities and deadlinesConfident communicator with the ability to work effectively with a range of stakeholdersInterest in AI tools and emerging marketing technologiesGood working knowledge of Microsoft Office, particularly Excel, PowerPoint and TeamsBehaviours
High energy and enthusiasm for learningFlexible, resilient and comfortable working in a fast-paced environmentCollaborative, confident and able to build positive relationships across teams Our inspired people share our vision and mission. We provide a great place to work, where each person has the opportunity and voice to affect change.
We want our people to succeed both in work and life. To support this we promote a healthy, productive and flexible working environment that respects work-life balance.
Turner & Townsend is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and actively encourage applications from all sectors of the community.
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Please find out more about us at www.turnerandtownsend.com/
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