About this role
We are working with a well-established business who are looking for a Digital Marketing Manager to take ownership of its digital marketing activity, helping to increase brand awareness, improve online visibility and generate enquiries across its portfolio of locations.
This is an opportunity for a hands-on digital marketer to shape and deliver the group's digital strategy, combining creative thinking with data-driven decision-making to improve campaign performance and support wider business objectives.
Responsibilities: As a Digital Marketing Manager you will…
Develop and deliver digital marketing strategies aligned with wider business objectives.Manage and optimise PPC, Google Ads and paid social campaigns to improve performance and maximise marketing spend.Drive organic visibility through SEO, website optimisation and emerging AI search opportunities.Manage and improve website content, structure, user experience and performance.Analyse campaign data, track key metrics and use insights to guide future marketing activity.Monitor competitor activity and digital marketing trends to identify opportunities for improvement.Test new channels, campaigns and approaches to increase engagement and generate enquiries across multiple locations. Requirements: As a Digital Marketing Manager, you will need…
Experience managing digital marketing across multiple sites, locations or brands, preferably within a B2C environment.Hands-on experience with Google Ads, PPC and paid social campaigns.Strong SEO knowledge, with an understanding of AI-driven search.Experience managing websites and improving online performance.The ability to analyse campaign results and demonstrate marketing ROI.A proactive approach, with the confidence to take ownership and identify opportunities for improvement. Benefits: As a Digital Marketing Manager you will get…
Company pension.Employee referral scheme worth up to £1,000.Employee Assistance Programme.Clear path for career progressionTraining and development opportunities.Employee Discounts.Recognition and long-service awards.Free on-site parking. If you're an experienced digital marketing manager looking for your next opportunity, we’d love to hear from you.
Rutherford Briant is passionate about equity, diversity, and inclusion. We seek individuals from the widest talent pool and encourage underrepresented talent to apply to vacancies with us. We are committed to recruitment processes that are fair for all, regardless of background and personal characteristics.