About this role
About the Role: We are looking for a proactive, analytical, and AI-first Senior Executive – Ad Operations to join our growing team. The ideal candidate is passionate about digital advertising, data-driven decision-making, and process automation. You will manage end-to-end digital advertising campaigns, optimize performance, and deliver actionable insights while collaborating with cross-functional teams.
Key Responsibilities:
• Plan, launch, manage, and optimize paid digital advertising campaigns across multiple platforms.
• Monitor campaign pacing, budgets, delivery, and performance to ensure objectives are met.
• Analyze campaign data to identify trends, generate insights, and recommend optimization strategies.
• Create and maintain dashboards, performance reports, and client ready presentations using PowerPoint or Google Slides.
• Present campaign performance, insights, and recommendations to internal stakeholders and clients.
• Collaborate closely with Sales, Creative, Product, and Client Success teams to ensure seamless campaign execution.
• Identify manual and repetitive workflows and automate them using AI-powered or no-code solutions.
• Ensure timely campaign setup, delivery, troubleshooting, and optimization.
• Support campaign operations outside standard business hours, including late evenings or weekends, when required.
Required Skills & Qualifications:
• 2–5 years of experience in Performance Marketing, Digital Marketing, or Ad Operations.
• Hands-on experience managing campaigns on Meta Ads and/or Google Ads platforms.
• Strong analytical and problem-solving skills with proficiency in Microsoft Excel.
• Excellent presentation and reporting skills using PowerPoint or Google Slides.
• Strong stakeholder management, communication, and client facing skills.
• Experience leveraging AI tools and no-code platforms to improve operational efficiency and automate repetitive tasks.
• Ability to thrive in a fast-paced environment, manage multiple priorities, and adapt to changing business needs.
• Willingness to provide after-hours or weekend support for campaign execution.
Preferred Qualifications:
• Experience working with Google or Mata Ads and other digital advertising platforms.
• Familiarity with Google Analytics 4 (GA4), Looker Studio, or other Business Intelligence (BI) tools.
• Understanding of campaign measurement, attribution, and performance reporting.
We're looking for someone who:
• Is passionate about performance marketing and digital advertising.
• Takes ownership from campaign strategy through execution and optimization.
• Enjoys working with data to drive business decisions and campaign success.
• Embraces AI and automation to improve productivity and operational excellence.
• Thrives in a collaborative, fast-paced, and results-oriented environment.
• Has a continuous learning mindset and stays updated with emerging trends in digital advertising and marketing technology.