About this role
The Associate Publicist is responsible for strategic media outreach on all Felix and FelixMag.co initiatives, projects and events, for editorial and advertising.
Primary Responsibilities:Responsible for Felix and FelixMag.co’s ongoing print and digital publicity effortsParticipate in strategizing innovative publicity campaigns for maximum placements and optimum positioningAssist Public Relations Department, internal departments and outside agencies in coordinating/publicizing special events on behalf of Felix and FelixMag.co's Editor-in-Chief and PublisherWrite press releases and segment scripts; craft pitches; disseminate information to trade and consumer mediaBook/produce national/local television and radio segments; coordinate print/Internet interview requestsAssist in overseeing and directing outside public relations firms that are retained to provide support for specific projects and eventsTake initiative in devising creative new ways for Felix and FelixMag.co and additional brand extensions to reach out to media and consumersServe as liaison with Felix and FelixMag.co’s web and social media team for projects involving media and consumersAttend regular editorial meetings and weekly sales meetingsProvide regular feedback to Corporate Communications about media monitoring and other PR related services which are managed on a corporate levelProvide general administrative support to Felix and FelixMag.co’s Public Relations DepartmentPerform ongoing media research to maintain extensive relationships with industry producers/reporters; maintain complimentary mailing list of industry reporters/producersOversee media monitoring and follow-up; create regular press clipping reports with viewer/readership statistics; maintain digital library of Felix TV segmentsFeed daily press clips to Corporate Communications/Online for inclusion in the internal Press Room and corporate clips distribution QUALIFICATIONSA passion for women’s economic opportunitiesMust be a full or part-time student and working toward a degreeMust be eligible to receive school credit and commit to 2-3 days a week for 3 months or a college graduate with 1+ years experienceExcellent command of the English languageProven ability to work to stringent deadlinesAbility to work as part of a team or autonomouslyAbility to work in a fast-moving entrepreneurial environment with competing deadlines and prioritiesIntegrity, honesty, openness and a willingness to operate as a team playerPreferred candidates will have a record of developing and executing successful media strategies, relevant media contacts and proven media placements and a portfolio of press clipsStrong writing and interpersonal skills for communicating with media, internal depts and executive managementKnowledge of Critical Mention database and Burrelle’s monitoring service
All your information will be kept confidential according to EEO guidelines.