About this role
The Role
As General Manager, you'll be responsible for the overall performance and day-to-day operation of your club.
You'll lead a team focused on delivering exceptional member experiences, commercial success and operational excellence while creating a culture built on accountability, development and continuous improvement.
Lead & Develop High-Performing Teams
Recruit, develop and retain talented colleagues across all areas of the clubCreate a culture of accountability, engagement and high performanceDeliver regular coaching, development and performance conversationsSupport succession planning and career progression within your teamLead by example through visibility, professionalism and energyDrive Commercial Performance
Own club performance across memberships, retention, secondary spend and profitabilityDeliver sustainable membership growth through strong sales leadershipMonitor KPIs and identify opportunities to improve performanceSupport the delivery of local marketing and member acquisition initiativesTake ownership of revenue growth and commercial decision-makingDeliver Outstanding Member Experiences
Create a welcoming, engaging and inclusive environment for every memberEnsure consistent delivery of Everlast Gyms' member experience standardsBuild a culture that puts members at the centre of every decisionDrive member satisfaction, engagement and retentionLead by example on the gym floor and within the clubOperational Excellence
Oversee all daily, weekly and monthly operational processesEnsure company standards are maintained across every area of the clubDrive exceptional presentation, cleanliness and safety standardsEnsure company initiatives, programmes and campaigns are delivered successfullyMaintain effective cost control and operational efficiencyCompliance & Health & Safety
Take responsibility for Health & Safety and regulatory complianceEnsure all company policies and procedures are followedOversee pool plant operations where applicableManage risk effectively while maintaining a safe environment for members and colleagues What We're Looking For
Essential
Minimum one year's management experience within the fitness, leisure, hospitality or retail sectorsProven experience leading and developing successful teamsStrong commercial awareness with a track record of achieving business targetsExcellent communication and leadership skillsPassion for delivering outstanding customer experiencesAbility to analyse performance data and drive improvementsPositive, resilient and solutions-focused mindsetFlexible to work evenings, weekends and Bank Holidays when requiredDesirable
Experience within a fitness or leisure environmentLevel 2 Fitness QualificationUnderstanding of membership sales, retention and club operationsPool plant and Health & Safety experience Everlast Gyms is part of Frasers Group, one of the UK's most ambitious retail and fitness businesses.
We're committed to creating world-class fitness environments whilst investing in our people, products and facilities. This is an opportunity to lead a business, develop exceptional talent and make a real impact within a growing national fitness brand.
To succeed with us, you'll embody our principles:
Think Without Limits
Challenge convention, identify opportunities and continuously raise standards.
Own It and Back Yourself
Take responsibility, drive performance and lead with confidence.
Be Relevant
Create meaningful experiences for members, colleagues and communities.