About this role
This is a hybrid position reporting two days a week to our Hudson Yards, NYC office.
The Manager, Channel Intelligence & Insights is responsible for building and advancing the agency's Channel Intelligence capability. This role transforms field observations, customer feedback, retailer intelligence, syndicated and commercial data, market dynamics, and competitive activity into actionable insights and recommendations that influence strategy, execution, and commercial outcomes.
This role works closely with field teams, program leadership, clients, and analysis partners to uncover meaningful insights from customer interactions, retailer feedback, marketplace trends, competitive activity, commercial and syndicated data sources, and field execution to communicate insights as recommendations.
This role will help answer questions like
What are customers telling us?What trends are emerging in the marketplace?What opportunities are we seeing before others do?How can we turn observations into smarter business decisions?This role also helps build the systems, frameworks, and best practices for gathering, synthesizing, and delivering insights. The right candidate enjoys connecting dots, identifying patterns, asking and exploring great questions, and translating information into actionable recommendations. This role offers an opportunity to help define an emerging discipline within the organization.
Job responsibilities will include but are not limited to:
Channel Intelligence Strategy & Capability Development
Develop and evolve Channel Intelligence frameworks, methodologies, and best practicesEstablish repeatable processes for intelligence collection, analysis, and communicationDefine key business questions and intelligence prioritiesCreate tools, templates, and standards that improve consistency and qualitySupport the long-term growth of the agency's Channel Intelligence capabilityInsights, Analysis & Strategic Recommendations
Partner with Field Management to capture meaningful marketplace observationsSynthesize qualitative and quantitative information from multiple sourcesIdentify patterns, trends, and business implications
Monitor competitive activity, market trends, and category developmentsDevelop actionable recommendations that support commercial growth and program optimizationElevate field learnings into actionable business insightsSupport planning, innovation, and decision-making initiativesStorytelling & Communication
Develop intelligence reports, executive summaries, and presentationsCommunicate findings and recommendations to internal and external stakeholdersTranslate complex information into clear, actionable narrativesInfluence decision-making through effective storytelling and business casesLeadership & Culture Contribution
Demonstrate ownership, accountability, and initiativeFoster collaboration and strong cross-functional relationshipsContribute to agency culture, knowledge sharing, and capability developmentPromote curiosity, continuous learning, positivity, and innovation Bachelor's degree in Business, Marketing, Analytics, Economics, Communications, Psychology, or a related field4-7 years of experience in insights, strategy, shopper marketing, category management, field marketing, consulting, commercial analytics, market research, or related disciplinesExperience synthesizing qualitative and quantitative information into actionable recommendationsStrong analytical, presentation, and storytelling skillsUnderstanding of customer behavior, retail environments, and commercial strategyExperience working cross-functionally in a complex organizationOccasional travel as requiredManage administrative tasks with attention to meeting agency compliance guidelines and standards The base compensation range for this job classification is between $85,000.00-$100,000.00 annually. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment history/job-related skills and qualifications, length of service, brand program, and geographic location. This job classification is bonus-eligible, with bonus potential subject to applicable bonus plan terms and conditions.
This position offers incentive opportunities plus full benefits including Medical, Dental, Vision, 401k with match, PTO time and more!
Enthuse Marketing is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, genetics, pregnancy, protected veteran status or other characteristics protected by applicable federal, state, or local law.
Enthuse is committed to providing reasonable accommodations to qualified individuals with disabilities and for other reasons in the employment application and hiring process, in accordance with applicable law. To request an accommodation please contact [email protected].