About this role
We are looking for a creative, self-starter to join our marketing team to help us create compelling content and manage our social campaigns.
What You'll Do
Social media content calendar management
Plan and manage our monthly social media content calendar, with support and input from the Head of Marketing and local office(s)Develop and execute social media content across our social media platforms (e.g. Facebook, Instagram/Instagram Stories, TikTok, Twitter, Blog)May be asked to assist with the management of paid social mediaContent creation
Maintain visual and conceptual brand consistency across all media platforms (digital, print and out-of-home)Bring innovative ideas from conceptualization to execution, working cross-functionally with Diana Health teammates as needed to create compelling contentManage the production process for social media creative assets, including requesting assets, crafting creative briefs and video scripts, and collaborating with the Head of Marketing on larger-scale video and image shootsCreate additional social photos & video using smartphone and in-app (e.g. Instagram, TikTok) camera and editing toolsAnalytics & reporting
Track and report on relevant KPIs, bringing learnings back to the wider marketing team and implementing them to optimize social/digital contentMonitor competitor and industry updates within the social landscapeCommunity management
Monitor and respond to follower and customer comments and DMs in close partnership with the Head of Marketing and Community Outreach ManagersFoster a supportive, engaged brand community through comments and DMs Must have:
A passion for entrepreneurship, health & wellness, building communities & relationshipsSolid design skills for editing photos, videos and producing content in line with brand guidelinesStrong visual eye for curating social feeds with beautiful, relevant contentOutstanding written and spoken EnglishExperience owning and executing a compelling content calendarExperience creating meaningful online community engagement, conducting thoughtful outreach and generating + executing branded partnershipsNice to have:
Passionate about women’s healthEmail design and campaign managementFacebook Ads buying experienceGoogle Search / SEO experience Remote work + some days in officeEntry/Mid-level experienceFull-time positionAvailable some nights and weekends for community events