About this role
Software Engineer
Job description: Salesforce development and Marketing cloud requirement
Salesforce development Key Responsibilities • Custom Development: Build custom applications using Apex (classes and triggers), Visualforce, and Lightning Web Components (LWC). • System Integration: Create and maintain integrations between Salesforce and external systems using APIs and web services. • Testing & Deployment: Write unit test classes, ensure code coverage, and manage deployments across environments. • Maintenance & Troubleshooting: Fix bugs, optimize application performance, and maintain data security standards. • Collaboration: Meet with project managers and stakeholders to gather technical requirements and design workflows
Required Skills • Experience: hands-on experience on the Salesforce platform. • Technical Skills: Proficiency in Apex, SOQL, JavaScript, HTML/CSS, and Lightning components. • Platform Knowledge: Strong understanding of Salesforce data models, security settings, and core clouds (Sales/Service Cloud). • Certifications: Salesforce Certified Platform Developer I (Platform Developer II is a strong plus)
Marketing cloud • Journey Orchestration: Design and execute automated customer paths using Journey Builder and Automation Studio across email, SMS, and push channels.
• Development & Personalization: Build responsive emails, CloudPages, and dynamic content blocks utilizing HTML/CSS, AMPscript, SSJS, and JavaScript.
• Data & Integrations: Configure data models, segmentation, and SQL queries, alongside REST/SOAP API integrations with external systems.
• Testing & QA: Perform rigorous quality assurance on rendering, tracking, deliverability, and subscriber data management.
Key Skills & Requirements • Technical Stack: Proficiency in SQL, AMPscript, Server-Side JavaScript (SSJS), HTML, and CSS. • SFMC Studios: Hands-on experience with Email Studio, MobileConnect, Content Builder, Contact Builder, and Analytics Builder. • Qualifications: 3+ years of relevant marketing automation experience and at least one active SFMC Certification (such as Certified Marketing Cloud Developer or Consultant).