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Senior Social Media Manager @ dbfinancial

New Cairo, Cairo, EGOnsiteFull-time
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About this role

About the Company: Our company is a rapidly expanding global brokerage firm providing advanced trading solutions across Forex, CFDs, commodities, indices, and cryptocurrencies. With a solid international presence and a diverse client base spanning multiple regions, we are dedicated to delivering excellence, transparency, and innovation. Our global team operates across key financial markets, empowering traders and partners with world-class technology, competitive conditions, and exceptional support. Role Overview: We are hiring a Senior Social Media Manager who has genuinely scaled brands — not maintained them. You will own DB Investing's social media strategy and its day-to-day execution across Instagram, Facebook, TikTok, LinkedIn, X and YouTube. This is a full-ownership role covering strategy, planning, publishing, community, social listening and reporting. Fintech or financial services social media experience is essential. Key Responsibilities: Own the social media strategy across all platforms and translate it into a working monthly content plan with clear objectives per channel. Run day-to-day publishing, scheduling, optimisation and community management, and set the standard for what goes out. Grow engaged, relevant communities — measured on engagement quality, saves, meaningful comments and sentiment, not vanity follower counts. Build platform-native content with design and content teams: short-form video, carousels, market commentary and trader education. Own social listening and sentiment tracking; surface insight back to the wider marketing and product teams. Handle escalation and crisis response on social with speed and judgement, inside compliance boundaries. Set the tone of voice on social for a regulated financial brand — educational and measured, never promising outcomes. Work alongside the influencer and partnerships function to make sure creator output and owned social reinforce each other. Report monthly on growth, engagement quality, sentiment and social-assisted conversion, with clear recommendations.

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