About this role
Key Responsibilities:
Work with the Marketing team to plan and execute content calendarsSpot social trends and develop content ideas with viral potentialAssist in conducting trend research and creating engaging social media content aligned with the brand’s messaging across platforms including Instagram, TikTok, Xiaohongshu, Facebook, and the websiteHead community management on TikTok, including responding to comments and DMsWork closely with the Marketing team to develop creative briefs, copywriting (for social media posts, ads, and emails), and the monthly content calendar.Generate leads for partnerships and collaboration opportunities (i.e., KOLs, UGC creators, and brands).Leverage AI tools to ideate content concepts, draft copy, and enhance creative workflowsSupport other ad-hoc marketing initiatives as needed. Qualifications:
Currently pursuing a degree in Marketing, Communications, Business, or a related field, but not mandatoryExperienced with at least two social media platforms (Instagram, Xiaohongshu, TikTok, Facebook)Skilled in photo and video editing tools (e.g., CapCut or similar)Comfortable and confident being in front of the camera for content creationExcellent communication and interpersonal skills, both verbal and written, Strong command of English. Proficiency in Mandarin is a plus to support content on Xiao Hong ShuA natural passion and enthusiasm for fashion and social mediaRelevant internship or freelance experience in marketing, content creation, or social media is a plusAble to commit to full-time work for at least 6 months is a plus, can start March 2027 By proceeding with your application, you are adhering to our PDPA policies. In case you are interested to know more, read about our Candidates Personal Data Privacy Statement.