About this role
Lead, drive, define the D2C eCommerce strategy (brand.com, marketplace, APP) of Indonesia and transfer into the regular business operation to ensure the target achievement (TNS, conversion rate, cost GM, Platform Mix, etc.)Together with central marketing expertise team to optimize the brand, product & service presentation in the Official Store with the best & user-centric contentDrive data-based decision on listing, content, promotion, CRM from a profound data analysis & visualization to continuously optimize the shop operation efficiency and user experienceLead and decide the shop annual promotion planning & execution together with central marketing expertise team and platformsProfitability responsibility through budget planning & monitoring, shop operational cost monitoring and T&C negotiation & monitoring with platform or service provider Ensure smooth & effective workflow & collaboration with team members and stakeholdersKeep contact with main eCommerce platforms & support and represent PT on conferences, events, etc. 3-5 years of experience in eCommerce or Digital MarketingAdvanced usage of Microsoft Excel (Pivot table, V-lookup) and PowerPointFluent in both oral and written English, working language-English (including daily communication and meetings) and adaptable to work in a global teamFamiliar with data analytics and reporting tools, familiar with Power BI is preferredStrong understanding and command of Performance marketing tools and local marketplacesUnderstanding of eCommerce cost drivers and ability to increase efficiency in supply chain solutions (logistics, vendor, etc.)Solid management and negotiation skills & KPI set upSolid knowledge on DTC ecommerce operation models (especially .com)Good analytical skill with capturing trends from raw dataMajor in business, economics, statistics or marketing fields Employment Status: Permanent