About this role
Role Overview Equativ is looking for a Strategic Account Lead with proven success in the programmatic space, specifically across brand-direct clients and holding companies. This is a senior sales role designed to drive growth, manage high-value accounts, and position Equativ as a trusted partner for brands and their agency ecosystems. You’ll combine strategic account management with new business development, building and expanding relationships with Fortune 500 brands, Holdco teams, independent agencies, and programmatic decision-makers. This role requires a consultative, solution-oriented approach, balancing strategic vision with executional detail.