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[email protected] Even though times are changing and it might be a struggling situation for most employers and recruiters alike, coronavirus might open up new doors for us all. Especially in the area of candidate engagement in recruitment. While some recruiters are already doing interviews online, there are others who just started. However, it does not matter where you come from because this article concerns all recruiters and employers. Despite common stereotypes and view of other people, recruiters do focus a lot on candidate engagement, since this is the best way to build your brand. Besides that, recruiters do understand that all candidates are humans and they should have a human experience. Candidate engagement in recruitment during coronavirusYes, You! Candidate engagement in recruitment during the coronavirus might be a little hard for people that just started doing interviews online. However, this is not impossible if you have enough knowledge to at least try. Considering the fact that most candidates are maybe millennials, you can actually appear interesting enough if you embrace this online experience. Let us begin! Grab that laptop, call your candidate and read this together. Grow that bond right away. Step 1. Marketing should become your best friend now As we step further and further into the era of technology, we also need to bring our brand along. Marketing is the best way to do it, even if you are doing recruitment. Recruitment marketing is nothing new to recruiters and should always be a part of their tasks to improve. You can always learn How to level-up your recruitment marketing skills. You might wonder: What does marketing have to do with candidate engagement in recruitment? Candidate engagement in recruitment during coronavirus Well, the better you market yourself the better people see you. Marketing is based mostly on building an image of something that appeals to the eye. When you make a good and ...