workable

Go to Market @ talentpluto

San Francisco, United StatesOnsiteFull-timePosted 5 days ago

Opens on workable

About this role

Founding Go-to-MarketLocation: San Francisco, CA Work Model: In person, 5 days/week Compensation: $120,000–$220,000 base + performance-based commission + equity

About Our PartnerOur partner is building an end-to-end testing platform for conversational AI across voice and chat. Their product helps companies simulate, test, and observe AI agents in production, making it easier to deploy reliable customer-facing AI systems at scale.

They’re an early-stage, high-growth company with strong momentum: over seven figures in run rate in under a year, a $4M Seed round led by Floodgate, and backing from Y Combinator. The company already works with major customers including Google, DoorDash, a large Fortune 500 financial services company, and other Fortune 2000s and high-growth startups. The team is currently small, highly technical, and aggressively expanding.

About the RoleOur partner is hiring a Founding Go-to-Market team member to help build the company’s go-to-market engine from the ground up.

This role sits at the intersection of SDR, demand generation, GTM engineering, and light full-cycle sales. In the early days, the biggest focus will be on building pipeline: running outbound experiments, finding creative ways to reach the right buyers, testing new channels, and using modern GTM tools to drive results. While this person should be capable of taking sales calls and helping move deals forward, this is not a traditional closing-heavy AE role. Enterprise deals will remain largely founder-led for now.

This is a strong fit for someone who wants to be close to the founders, move quickly, wear multiple hats, and help define the GTM motion at a high-upside startup.

What You’ll DoBuild and run outbound pipeline generation experiments across email, LinkedIn, phone, and other channelsUse modern GTM tooling and AI tools to identify leads, personalize outreach, and improve campaign performanceTrack results, measure performance, and iterate quickly on messaging, segmentation, and channel strategyHelp develop repeatable outbound and demand generation systems from scratchSupport early-stage sales efforts by joining calls, helping qualify opportunities, and moving deals forwardAttend conferences and events as needed to support pipeline development and company growthWork directly with the CEO on GTM strategy, execution, and prioritizationPlay a foundational role in shaping the future GTM organization as the company growsWhat They’re Looking For2–3 years of experience in demand generation, outbound, pipeline generation, or GTM engineeringStrong ability to find leads, test creative outbound approaches, and build pipeline in ambiguous environmentsComfortable operating in a role that is more SDR / GTM-engineering leaning at the start, while still being able to handle sales conversations when neededStartup experience strongly preferredLikely backgrounds include:Founding GTM or early GTM hire at a Seed or Series A startupEarly commercial hire at a later-stage startup looking to move into a more foundational roleStrong interest in working in person in a fast-moving, highly iterative environmentHigh ownership, urgency, and willingness to figure things out without a lot of structureNice to HaveExperience selling into technical buyers or working in AI, infrastructure, developer tools, or conversational AI environmentsExperience as an SDR who grew into broader GTM ownership, or as an AE who still enjoys pipeline creation and outbound experimentationFamiliarity with modern GTM engineering workflows and outbound toolsComfort with conference-based pipeline generation and multi-channel prospectingInterest in growing into a future GTM leadership roleWhy This RoleChance to join an early team with real momentum and notable customers already in marketHigh ownership role with daily exposure to the foundersOpportunity to build the GTM motion rather than inherit oneClear path to grow into a GTM leadership role over timeCompetitive cash comp, upside through variable comp, and meaningful equityCompensationBase salary: $120,000–$220,000Variable comp: performance-based commission on topEquity: 0.2%–1.0%

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