About this role
Core Duties and Responsibilities:
• Develop and manage creator and influencer partnership programs that support audience growth, engagement, and brand awareness across NEWSMAX platforms.
• Manage relationships with both external creators and influencers and internal NEWSMAX talent, including hosts, correspondents, contributors, and other on-air personalities participating in creator and social media initiatives.
• Identify, recruit, onboard, and manage relationships with creators, influencers, podcasters, content publishers, and other digital partners.
• Serve as the primary point of contact for creator and influencer partnerships from onboarding through campaign completion.
• Coordinate all aspects of creator and influencer agreements, including contracts, deliverables, content approvals, usage rights, renewals, and compliance requirements.
• Negotiate partnership terms, compensation, content requirements, and promotional commitments with creators, agencies, and talent representatives.
• Manage creator compensation programs, including budget tracking, invoicing, payment processing, reconciliation, and reporting.
• Partner with internal NEWSMAX talent to develop and execute social media content, audience growth initiatives, creator partnerships, and cross-platform promotional campaigns.
• Collaborate with marketing, social media, creative, digital, and editorial teams to execute creator-led campaigns and promotional initiatives.
• Monitor campaign performance and provide reporting and recommendations based on engagement, reach, traffic, and other key performance indicators.
• Develop strategies to increase the social media reach, engagement, and creator effectiveness of NEWSMAX hosts, correspondents, and talent across major platforms.
• Coordinate content creation opportunities, campaign participation, promotional activations, and social media collaborations involving NEWSMAX talent and external creators.
• Provide guidance and support to internal creators regarding platform best practices, audience development, content optimization, and brand alignment.
• Maintain creator databases, campaign calendars, contract records, and partnership documentation.
• Research emerging creators, social media trends, and platform opportunities to support business growth.
• Leverage AI tools, including ChatGPT, Claude, Microsoft Copilot, and other emerging technologies, to support creator discovery, campaign management, reporting, and workflow efficiency.
• Manage multiple partnerships, campaigns, budgets, and deadlines in a fast-paced environment.
• Perform additional duties and responsibilities as assigned.
Position Requirements:
• Bachelor's degree in marketing, Communications, Public Relations, Business, Media, or a related field preferred.
• Minimum of 4 years of experience in creator marketing, influencer marketing, talent partnerships, social media marketing, or related fields.
• Experience managing creator or influencer partnerships from negotiation through campaign execution.
• Strong understanding of major social media platforms, including Instagram, TikTok, YouTube, X, Facebook, LinkedIn, and emerging channels.
• Experience negotiating contracts, managing deliverables, and overseeing creator compensation programs.
• Strong project management, organizational, and communication skills.
• Experience tracking campaign performance and translating data into actionable recommendations.
• Proficiency with Microsoft Excel and social media content management and analytics tools.
• Knowledge of FTC influencer disclosure requirements and sponsored content best practices preferred.
• Familiarity with AI tools and an interest in applying emerging technologies to creator marketing and campaign management.
• Experience in media, digital publishing, broadcast television, news, entertainment, or talent management is preferred.
• Ability to thrive in a collaborative, fast-paced environment while managing multiple projects and deadlines.
Compensation & Benefits:
• Competitive salary - $80k - $110k, depending on skills and relevant experience.
• Comprehensive health, dental, and vision insurance plans.
• 401(k) retirement plan with company match.
• Paid time off and holidays.
• Collaborative and inclusive work environment.