About this role
Perficient is the global AI and technology consulting firm disrupting the traditional consulting model. Powered by our 7,000+ advisors, engineers, and designers, Perficient implements AI-first solutions that break conventions and deliver outcomes that matter. Proudly serving clients that represent the world’s most innovative brands, and in collaboration with our powerful technology partner ecosystem, we bring deep industry expertise and data-driven design to redefine how businesses run and succeed. Perficient is different. For real. Learn more at perficient.com. The Data & Insights Business Consultant is a strategic, customer-facing role that partners with leading brands to deliver impactful digital experiences through Adobe’s latest applications. The ideal candidate brings a strategic approach to align technical capabilities with high-impact business outcomes. As a leader proficient in the AEP environment, you'll partner with clients to turn business objectives into actionable strategies across data collection, customer segmentation, journey orchestration, marketing measurement, and data insights.
• Lead customer discovery sessions and delivery of applications (CJA, RTCDP, AMM, Analytics) for enterprise clients. • Collaborate with technical consultants, data architects, and enterprise architects to deliver integrated solutions for customer use cases. • Guide strategic discussions and translate client’s use cases and key performance objectives into business requirements and specifications. • Develop relationships at all levels within client digital marketing teams and maintain regular and appropriate communication with them. • Lead multiple client engagements at a time and establish expectations appropriately to keep projects on schedule and within scope. • Deliver customer-facing presentations, documentation, and enablement materials (e.g., business requirements docs, data dictionaries, value playbook). • Mentor and train internal and client teams; contribute to thought leadership through enablement resources and content creation. Maintain accurate records of project activities and client interactions.
• 8+ years’ experience in strategic, customer-facing roles, with hands-on enterprise software implementation. • At least 2 years direct experience with two or more applications (CJA, RTCDP, AMM, Analytics) • Ability to engage customers holistically to identify growth opportunities, recommend next phase initiatives, and expand the customer’s solution footprint through compelling, cross-solution storytelling. • Experience working with multi-channel customer data, from data collection and activation to measurement and actionable insights. • Understanding of data schemas and API’s, querying data using SQL, and performing data validation. • Comfort with leading live, unscripted working sessions and demos while engaging both technical and business audiences. • Self-motivated, adaptable, and customer focused. • Exceptional communication, presentation, and interpersonal skills. Consideration given for: • Familiarity with Adobe Experience Cloud solutions (Analytics, Audience Manager, Target). • Experience consulting on AI/ML capabilities in SaaS solutions with enterprise customers. • Experience in vertical industries (retail, finance, healthcare, etc.). • Advanced-level studies in e-business, digital marketing, statistics, and relevant analytics fields, or digital transformation.