About this role
CRM Coordinator
Job Description: POSITION TITLE: CRM Coordinator
POSITION PURPOSE: Assist Customer Relationship Management (CRM) team in designing and executing cohesive customer-centric initiatives, across web, mobile, social, email, and store channels. Interface cross-functionally across the E-Commerce marketing unit and become an advocate for the unified customer experience vision with all stakeholders.
ESSENTIAL FUNCTIONS: Coordinate the execution of CRM campaigns and strategic initiatives. Help drive and manage projects through the internal project workflow in an efficient manner, ensuring deadlines are met and CRM goals & standards are upheld. Organize all events and initiatives to ensure each one is included on team calendars, charts and other visuals for us to share with all stakeholders. Maintain all calendars to ensure they accurately reflect the latest team projects and account for the performance of executed campaigns. Build strong working relationships laterally across silos in all areas of the business. Liaise with each stakeholder to ensure concepts, data, and assets are vetted and delivered in a timely manner, as per project specs. Participate in CRM team meetings and share ideas for projects, which have maximum impact and align with strategic goals. Build strong working knowledge of CRM initiatives and their performance, to help represent team interests with other E-Commerce marketing silos and departments. Support CRM team in additional ad hoc CRM-related tasks. Attend all CRM team meetings and other department meetings as required.
EDUCATION: Bachelor's Degree
YEARS OF EXPERIENCE: 0-2 Years
About the Department:: In GUESS?, LLC Ecommerce department is looking for a go-getter to join their critical team. The department manages a dynamic environment focused on copy, web design, merchandising, and financial aspects of the Guess ecommerce websites. This fast-paced environment involves continuous collaboration with many cross functional partners to ensure the website's optimal appearance and merchandise presentation. They are pivotal in driving real-time changes and implementing new technologies like integrating the website with social media platforms such as TikTok shop and Instagram. With the necessary blend of innovation and analysis, the GUESS?, LLC Ecommerce department can see direct and immediate impacts on business performance.