About this role
Senior Marketing Manager
The Rapaport Group is an international network of companies providing added value services that support the development of ethical, transparent, competitive, and efficient diamond and jewelry markets. We are looking for a Senior Marketing Manager to join our team.
Reporting directly to the CMO, the Senior Marketing Manager will be responsible for helping the marketing team create and manage its digital and offline marketing activities including email campaigns, landing pages, advertising, social media, inbound and tradeshows.
This is a full-time, hybrid position with one day a week in Ramat Gan office and once day a week in the Jerusalem office.
Responsibilities:
• Assist the CMO in formulating and implementing marketing strategy, planning, creating marketing plans, and implementing marketing initiatives
• Perform day-to-day marketing tasks and manage marketing projects
• Utilize HubSpot automated marketing software to write, formulate and implement email campaigns, workflows, landing pages and content
• Perform market research
• Help manage the production of promotional materials and digital marketing campaigns: Google ads, emails, social media and inbound marketing - including conversion optimization and reporting
• Write and manage the creation of content for emails, Landing Pages, blogs, social media and case studies
• Manage strategy and implementation of tradeshows and events
Requirements:
• Native Level English
• 7+ years of relevant work experience marketing to B2B companies
• Academic degree in Marketing, Communications or Business
• Proficient use of marketing automation platforms, specifically HubSpot
• Experience in lead generation through organic, inbound and digital marketing
• Familiarity with PPC, social media and community management
• Ability to create and execute effective marketing strategies that meet brand standards
• Excellent strategic, analytical and creative thinking skills
• Exceptional written and verbal communication skills
• Experience in AI and LLM marketing
• Exceptional attention to detail and project management skills
• Knowledgeable about marketing funnels, lead scoring, lead profiling, and other methods of the lead qualification process
About Rapaport
Rapaport Group includes Rapaport News, delivering industry-leading content across digital platforms, including news coverage, interviews, editorial features, original storytelling and branded content initiatives; Rapaport Analysis, providing in-depth research on the global diamond and colored-gemstone markets, including demand and pricing trends and the benchmark Price List for diamonds; Rapaport Trade (formerly RapNet), the world’s largest online diamond- and gemstone-trading marketplace, with over $8 billion in daily diamond, gem and jewelry listings; and Rapaport Auctions, the world’s largest recycler of diamonds. Additional information is available at www.rapaport.com.