About this role
About us Qimondo Limited Partnership is a HACCP- and GMP-compliant contract manufacturer of dietary supplements based in Tralee, Co. Kerry. We develop and produce capsules, powders and ready-to-drink products for brand owners, retailers and e-commerce companies across Ireland, the UK and continental Europe, and operate our own consumer brand, nyce. The role You will own product strategy and international marketing for our contract-manufacturing and private-label business and for our own brand portfolio. Product strategy and portfolio • Develop and manage the private-label and own-brand product portfolio: formats, formulations and positioning for the Irish, UK, German, Dutch and French markets • Identify product opportunities from market, category and ingredient trends; prepare business cases for new products • Work with R&D, QA and production on feasibility, cost and regulatory fit (EU food law, health and nutrition claims, novel food status, labelling per market) International marketing • Plan and execute B2B marketing for the contract-manufacturing business: positioning, sales materials, case studies, website and LinkedIn content, trade-fair presence, lead generation and CRM follow-up • Plan and execute consumer marketing for nyce. across markets: brand and content strategy, social media, email and paid campaigns, creator and affiliate partnerships, localisation for the German-speaking market • Manage market entry and localisation for new countries: messaging, compliance of claims, pricing inputs, channel selection Market intelligence and performance • Maintain competitor and category monitoring across target markets; report quarterly • Monitor social-commerce and live-shopping developments in Asian markets (e.g. Douyin/TikTok Shop, Xiaohongshu, Korean and Japanese platforms) and identify formats, product ideas and creator mechanics that can be adapted for our European markets • Own marketing KPIs (lead volume and quality, campaign ROI, brand performance per market) and the marketing budget What we are looking for • Master's degree in marketing, management or a related discipline • Demonstrated experience in digital marketing across at least two markets or languages • Working knowledge of food supplement product categories and EU labelling and claims rules, or the ability to acquire it quickly with in-house training • Hands-on with content creation, email marketing and paid social tools • Fluent English; German or another European language an advantage • Mandarin, Korean or Japanese an advantage, for following Asian e-commerce and social-commerce markets in the original language • Able to work on site in Tralee, 39 hours per week