About this role
SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear, shapewear, and essentials. We are setting new standards by delivering technically innovative, comfort-driven products with elevated design for everybody. At the intersection of culture, innovation, and commerce, SKIMS is a global brand redefining modern apparel. Our teams are built on creativity, collaboration, and operational excellence, and we are committed to fostering an inclusive, high-performance environment where ambitious, curious, and values-driven individuals can do the best work of their careers. As we continue to scale globally, our HQ teams play a critical role in shaping strategy, building world-class infrastructure, and driving sustainable growth across markets. As Store Leader, you will be responsible for leading one of our highest-volume UK locations at Westfield London. This role is ideal for an experienced retail leader who thrives in a fast-paced shopping centre environment, understands the unique demands of high footfall trading, and has a passion for developing teams while delivering exceptional customer experiences. You will lead from the front, building a high-performing team, driving commercial results, and ensuring operational excellence across every aspect of the business. Working closely with regional leadership and cross-functional partners, you will bring the SKIMS brand to life through exceptional service, strong commercial acumen, and inspirational leadership. Responsibilities Leadership & People Lead, inspire and develop a high-performing management and store team. Recruit, coach and retain exceptional talent while building a strong succession pipeline. Foster a culture of accountability, collaboration and continuous development. Lead performance management, coaching and recognition to drive engagement and results. Champion the SKIMS values and create an inclusive, customer-first culture. Customer Experience Deliver an elevated, personalised customer experience that reflects the SKIMS brand. Lead from the sales floor, coaching the team in real time to maximise service and conversion. Build a team of knowledgeable product experts who confidently educate and engage customers. Monitor customer feedback, NPS and service metrics to continually improve the customer journey. Commercial & Operational Excellence Drive sales performance through strong commercial leadership and effective floor management. Own key business metrics including sales, payroll, productivity, inventory, shrink and labour. Analyse business trends and adjust trading strategies to maximise opportunities. Ensure exceptional standards of merchandising, replenishment and visual presentation. Maintain operational excellence across scheduling, stock management, compliance and store processes. Shopping Centre Leadership Demonstrate experience successfully leading within a high-volume shopping centre environment where customer traffic, peak trading periods and operational complexity require strong leadership and agility. Partner effectively with Westfield management, centre operations and neighbouring retailers when required. Lead the business through key trading events including weekends, holidays, promotional periods and seasonal peaks while maintaining exceptional service standards. Understand the importance of conversion, traffic, clienteling and repeat business within a premium shopping centre environment. Cross Functional Partnership Collaborate with Retail Operations, Visual Merchandising, HR, Planning and regional leadership. Provide feedback on customer trends, product opportunities and operational improvements. Support new initiatives and continuously seek opportunities to improve performance.