About this role
Job Description: * Job description: - Develop marketing plan, cycle action plan for the assigned products & co-operates with field force to implement it successfully. Responsible for A&P expenses for the assigned products. Ensure expenses are within the approved budget. - Organize promotional activities and prepare promotional materials accordingly to the approved plan. - Prepare monthly reports which includes analysis on product’s performance vs. target, implementation of promotional activities, information on market situation, proposed plan of action for next month - Build close working relationship with Key Opinion Leaders (KOLs), professional associations, maintain close and harmonic relationship with customers - Provide training to the field force on relevant products and disease knowledge - Support the field force in their daily works for the matters related to marketing aspect such as meeting KOLs, product presentation at major events, etc - Report to line manager regularly on matters regarding market situation competitor’s activities, health related policy and response from doctors in relation to Ferring products - Forecasting orders of products
* Required Education/Qualifications/Skills
• Pharmacist or medical doctor. BSc in Business or MBA is an advantage
• Minimum 2 - 4 year experience in multinational pharmaceutical company
• Minimum 3 - 5 year experience in marketing (Preferably as Product Specialist, Product Executive or Product Manager)
• English fluency
• Microsoft office fluency
* Required Competencies (Behavioral Indicators)
• Strategic Agility
• Drive for Results
• Ability to multi-task - to plan, organize and prioritize work to effectively meet deadlines
• Creative in thinking, planning and execution of multiple projects
• Strong understanding of marketing and brand management concept and framework
• Experience in launching a Pharmaceutical Brand in Vietnam will be an added advantage
• Understand Vietnam pharmaceutical industry – regulation – laws – Code of conduct
• Networking: KOLs- Decision makers
• Understand thorough tender and hospital listing process
• Presentable with a positive attitude and pleasant personality
• Ability to work in a team atmosphere with flexible attitude to work
• Excellent interpersonal communication
Location: Ferring Vietnam