About this role
Title: Carline Pricing Manager (RV Manager)
Salary: 70000 – 85000
Start Date: ASAP
Workstyle: 5 days on site
Location: London
Job Description
This is a fascinating role, part detective work, part strategy, and part corporate economist. My client is looking for a new RV Manager to bolster their sales as the UK automotive industry evolves. This is a strategic level role, requiring an in-depth understanding of the UK market, fleet and leasing practices and costs, used vehicle markets, and protecting long-term brand value. This role is best suited for someone who regularly works with senior stakeholders, influences vehicle lifecycle decisions, fleet strategy and product positioning. A really exciting role at a very influential level, at a turning point in the UK car industry.
RV Strategy & Forecasting
* Own and develop the UK RV strategy across the vehicle portfolio, establishing and maintaining RV forecasts and targets across different vehicle lifecycles, terms and mileages. * Monitor RV performance, identify risks and opportunities, and implement actions to protect vehicle and brand value. * Develop forecasting models, reporting and market insights to support commercial decision-making. Product, Pricing & Lifecycle Management
* Provide RV assessments and recommendations for new vehicle programmes, model launches, product changes, pricing, specification and positioning decisions. * Evaluate the impact of pricing actions, fleet volumes, rental exposure, channel mix and lifecycle strategies on RVs. Market Analysis & Stakeholder Management
* Analyse UK automotive market trends, competitor performance, used vehicle pricing, depreciation trends and future market developments. * Build and maintain relationships with leasing companies, finance providers, valuation agencies and industry data partners. * Lead RV presentations, product briefings and evidence-based business cases to support competitive market positioning. Fleet, Leasing & Used Vehicle Performance
* Partner with Fleet, Leasing, Finance, Commercial, Used Car and Remarketing teams to provide RV input, improving whole-life cost competitiveness and commercial performance. * Monitor used vehicle performance against forecasts, identify value trends and recommend corrective actions. Key Requirements
Key Requirements
* 7+ years' experience in automotive residual values, pricing, leasing, fleet, vehicle finance, used vehicles or remarketing. PARTICULARLY in regards to EVs. * Strong expertise in residual value forecasting, depreciation modelling and whole-life cost analysis. * Deep understanding of the UK fleet, leasing, used vehicle and EV markets. * Ability to assess the impact of pricing, specification, fleet strategy and channel mix on future vehicle values. * Strong analytical capability, including advanced Excel and automotive market intelligence tools. * Experience using market data and valuation insights to drive commercial decision-making. * Degree-level qualification preferred. • Degree-level education in Business, Economics, Finance, Automotive, Data Analytics or a related discipline is preferred.