About this role
• Responsibilities
• Identify and develop new business opportunities with Automotive OEMs, Tier 1/Tier 2 suppliers, and ecosystem partners in Taiwan. • Responsible to the business growth by driving customer engagement, demand creation activities, and opportunity development. • Develop and execute related automotive products and applications promotion strategy and Go-To-Market plan in Taiwan • Build and maintain relationships with key stakeholders across the automotive value chain. • Work closely with sales teams and account managers to develop account strategies and customer engagement plans. • Execute product promotion activities and go-to-market programs for automotive solutions. • Gather market intelligence, customer requirements, and competitive insights to support business planning and product positioning. • Collaborate with product management and engineering teams to communicate customer feedback and market requirements. • Drive design-in and design-win activities by coordinating internal resources and customer engagements. • Deliver product and solution presentations to customers, distributors, and ecosystem partners. • Participate in industry events, trade shows, and technical forums to promote company solutions and strengthen industry relationships.
Qualifications Required
• Bachelor's degree in Electrical Engineering, Computer Engineering, Business, or a related field. • 5-8 years of experience in business development, sales, product marketing, field applications, or account management within automotive, semiconductor, electronics, or technology industries. • Basic understanding of automotive industry structure, including OEMs, Tier 1 suppliers, and automotive electronics technologies. • Strong relationship-building and customer-facing skills. • Excellent verbal and written communication skills in both Mandarin and English. • Strong presentation and stakeholder management skills. • Self-motivated, proactive, and able to work effectively in a cross-functional environment.
More information about NXP in Greater China...
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