About this role
As Key Account Manager E-Commerce, you will be at the forefront of driving our online sales growth and shaping the future of our digital commerce presence. You will take ownership of key online retailers - with a strong focus on our “Focus & Grow” and “Optimize” customers - to accelerate performance, maximize visibility, and optimize the consumer journey across all e-commerce touchpoints. This is your opportunity to own the digital shelf, strengthen partnerships, and make a tangible impact in a high-growth, fast-paced environment. Key Result Areas 1. Turning Strategy into Action: • You develop and execute a winning E-Commerce Channel Strategy by identifying key growth opportunities, prioritizing customers, and leveraging the latest e-commerce trends and innovations. • You take local ownership of the E-Commerce repeatable model, ensuring alignment with global strategies while tailoring execution to the Japanese market. • You build and implement a Customer Business Plan that optimizes assortment, paid search, promotions, pricing, and digital activation to drive sustainable growth. • You will continuously analyse data, track KPIs, and apply revenue management principles to optimize performance and unlock incremental growth in the E-Commerce channel. 2. Customer Management & Growth: • You own and strengthen commercial relationships with key e-commerce players, with a primary focus on our “Focus & Grow”and Optimize” customers. • You work closely with the distributor to ensure seamless on-time, in-full (OTIF) delivery, accurate invoicing, and operational excellence. • You ensure flawless execution of the Customer Business Plan, building Perfect e-Stores and driving best-in-class digital activation (paid search, promotions, bannering). • You take responsibility for the sales forecast by customer, brand, and SKU, working closely with logistics and the distributor to ensure a solid demand planning process that aligns with business goals. 3. Cross-Functional Collaboration for Success: • You partner with the Sales Director to ensure full alignment with overall market and distributor strategies. • You collaborate with the (Regional) Category Development & Marketing Manager to translate category insights into impactful e-commerce execution. This role is a unique opportunity to shape the future of e-commerce in Korea, combining strategic thinking, data-driven decision-making, and hands-on execution to drive breakthrough growth in the online retail space. Alongside living our TOP values of Team Spirit, Open Dialogue, and Passion, the most important things we’re looking for from you are: • You hold a relevant Bachelor degree • You demonstrate strong understanding of Korea Ecommerce and digital business. • You have savvy Ecommerce Data analysis and Technology. • You have 5-8 years in Key Account Management, Sales, or E-Commerce within an (international) FMCG company in Korea. • Your prior experience managing major Korean e-commerce platforms is a must. • You have strong understanding of Korean consumer behaviour and digital shopping trends. Language: • Fluent in Korean • English (business level; both verbally and written) Personal competences: • Strong personality, serious partner in business • Strong communicator both internal and external. Representative for the company. • Analytical, fact based, solution thinker (‘how can we make this happen”) • Hands on mentality, decision maker and excellent in execution • Understands the broader picture with an eye for detail • Open mind and has agility to embrace and lead change • Entrepreneurial and a high energy level KPI’s: Company Level: • Turnover • REBIT Personal Targets: • Turnover and commercial margin for E-Commerce business • E-Commerce related KPI’s based on Customer Business Plan • Sales Forecasting accuracy