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content marketing specialist @ Dynaline Industries Inc.

CAOnsiteFull-time
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About this role

*Who We Are*

At Dynaline, our mission is simple: equip hard-working Canadians with the tools and support they need to get it done.

Since 1988, we?ve built a reputation on reliability, consistency, and a deep understanding of real-world needs?from independent mechanics and major retailers to farmers, drivers, tradespeople, and DIYers. We offer a curated lineup of practical, proven products: towing accessories, shop tools, farm hardware, electrical repair kits, impulse-buy solutions, and more.

We?re a hands-on, supportive team that values collaboration, continuous improvement, and taking pride in what we do.

*About the Role*

We?re looking for a Marketing & Content Specialist who is creative, curious, and hands-on.

This role focuses on bringing Dynaline products to life through photography, social media, e-commerce, digital advertising, and video content. You?ll work closely with our marketing team to create content, manage digital platforms, support campaigns, and help grow our online presence.

We?re looking for someone who takes ownership, asks questions, learns quickly, and has a genuine get-it-done mentality.

*What You?ll Do*

_Content + Photography_

* Photograph, edit, and organize product images and marketing assets. * Create photo and video content for social media, e-commerce, campaigns, and product features. * Assist with video production, including filming, editing, setup, and occasional on-camera participation. * Develop creative content ideas and help bring products and promotions to life.

_Digital Marketing_

* Create and manage content across social media and digital channels. * Update and maintain product and marketing content in Shopify. * Upload and organize digital assets using SharePoint. * Assist with Google and Meta advertising campaigns and promotions. * Monitor digital content and campaigns and identify opportunities for improvement.

_Marketing Support_

* Work with the marketing team on campaigns, product launches, and other projects. * Help maintain consistent branding across digital channels. * Collaborate with other departments to support their content and marketing needs. * Take on new projects as the needs of the marketing team evolve.

*Who You Are*

* Creative and naturally drawn to photography, content, and visual storytelling. * Detail-oriented, with pride in producing polished, high-quality work. * Curious and resourceful, willing to ask questions and figure things out. * Social-media aware, with an understanding of what makes content engaging. * Organized and dependable, able to manage multiple priorities and deadlines. * Collaborative and receptive to feedback, with a positive attitude. * Someone with a genuine get-it-done mentality.

*What You Bring*

_Required_

* Diploma or degree in Marketing, E-commerce, Communications, Photography, Content Creation, or a related field, or equivalent relevant experience. * Experience with Photoshop. * Experience creating social media content. * Strong written and verbal communication skills. * Strong attention to detail and ability to manage multiple projects.

_Assets_

* Shopify or HubSpot experience. * Adobe Creative Suite experience. * Product photography experience. * Video creation and editing experience. * Google and Meta advertising experience.

*To Apply*

Please submit your resume and, if available, examples of your work or a portfolio. This can include photography, social media, video, advertising, e-commerce, or other relevant creative work.

Job Types: Full-time, Permanent

Pay: $20.00-$22.00 per hour

Benefits: * Extended health care * On-site parking * RRSP match * Store discount * Wellness program

Work Location: In person

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