About this role
Marketing Manager | Norfolk, NE | Lead the Brand. Drive Results. Make an Impact.
Norfolk Iron & Metal is seeking a strategic, creative, and results-oriented Marketing Manager to lead our centralized marking efforts across a growing organization. This role will oversee brand management, campaign execution, marketing operations, and project prioritization while partnering with leaders throughout the company to bring business objectives to life.
Essential Functions & Job Responsibilities:
• Lead and manage Marketing Generalist team members; set priorities and ensure accountability
• Establish and manage centralized marketing intake and prioritization process
• Maintain and enforce brand standards across all communications
• Develop and execute marketing campaigns and projects aligned to business priorities
• Manage timelines, deliverables, and project execution
• Track performance and report insights (google analytics, QLIK, constant contact, etc.)
• Serve as marketing liaison across corporate teams and districts
• Support marketing training and process adoption
• Partner in annual planning with leadership
• Manage marketing budget and expenses
• Perform other duties as assigned.
Required Skills & Abilities:
• Excellent written and verbal communication skills.
• Ability to understand written and verbal communication in the English language.
• Ability to understand and consistently apply company branding and communication standards.
• Proficiency in Microsoft Office Suite and common marketing, design, and communication platforms.
• Strong attention to detail and commitment to quality.
• Strong project management and stakeholder coordination skills
• Strong communication and organizational skills
Education and Experience:
• Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
• Progressive marketing experience including campaign execution and project management
• Experience leading or coordinating a team
• Experience maintaining brand standards
• Experience managing budgets