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Creative Strategist (m/w/d) @ pjm

HamburgOnsiteFull-time
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About this role

Über die Position <span style="font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Als Creative Strategist bist Du die Brücke zwischen Kreativität und Daten: Du konzipierst das, was unsere Zielgruppe bewegt, in zielgerichtete Werbemittel und performante Hooks für unsere Paid-Ads-Kampagnen auf Meta, YouTube und TikTok. Gemeinsam mit unserem Media-Buying-, Creative- und Videoteam entwickelst Du Ads, die nicht nur auffallen, sondern auch konvertieren.</span> Deine Aufgaben <ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Creative Strategy: </span><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du entwickelst Angles, starke Aufhänger und Konzepte für unsere Ads, basierend auf echten Kundeninsights, Wettbewerbsanalyse und Performance-Daten.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Briefing: </span><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du schreibst präzise Briefings für unser Creative- und Videoteam sowie externe UGC-Creator.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Testing &amp; Iteration: </span><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du baust strukturierte Creative-Test-Frameworks auf, wertest aus, was performt, und weißt, warum.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Skripte &amp; Copy: </span><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du entwickelst Skripte für UGC-Videos, Static Ads und Video Ads; Du hast ein Gespür für Direct Response und Storytelling zugleich.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Zielgruppen-Insights: </span><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du verstehst die Pains, Wünsche und Trends unserer Zielgruppe und leitest daraus starke Creative-Ansätze ab.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Enge Zusammenarbeit: </span><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du arbeitest eng mit Media Buying, Creation und Videoteam zusammen.</span></p></li></ul> Deine Benefits <ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Flexibilität &amp; Mobilität:</span><span style="color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;"> Flexibles Arbeiten mit eigenverantwortlicher Zeiteinteilung sowie die 100% Übernahme des Deutschlandtickets (oder ein subventionierter Tiefgaragenstellplatz).</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Wachstum für Dein Portfolio:</span><span style="color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;"> Als besonderes Benefit erhältst Du kostenfreien Zugang zu all unseren Premium-Investment-Produkten. Wir möchten, dass auch Dein Finanzwissen gemeinsam mit uns wachsen kann.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Ein Team, das Du lieben wirst:</span><span style="color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;"> Erlebe eine Kultur ohne Silos, in der wir gemeinsam an einem Strang ziehen, viel lachen und montags gerne zur Arbeit kommen. Unser Zusammenhalt und das engagierte Miteinander vor Ort sind unser Herzstück.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Sicherheit &amp; Perspektive:</span><span style="color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;"> Ein unbefristetes Arbeitsverhältnis in einem wachsenden Unternehmen, das Dir durch seine Dynamik echte Mitgestaltung und Entwicklung bietet.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;padding:0pt 0pt 3pt 0pt;"><span style="color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Kulinarik &amp; Lifestyle:</span><span style="color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;"> Genieße täglich frisch zubereitete Speisen in unserem hauseigenen Restaurant.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;"><span style="color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:normal;text-decoration:none;">Events &amp; Spaß:</span><span style="color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;"> Ob bei der jährlichen Teamreise, dem Sommerfest oder einer Runde Tischtennis in unserem Spaßbereich - wir feiern unsere Erfolge gemeinsam.</span></p></li></ul> Das ist uns sehr wichtig <ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du brennst für kreative Ideen und Online Marketing.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du bist ein absoluter Teamplayer und guckst über den Tellerrand hinaus.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du arbeitest nicht nur ab, sondern bringst Deine eigenen Ideen mit ein.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Du hast eine Affinität zu unseren Kernthemen Persönlichkeitsentwicklung und Geldbildung.</span></p></li></ul> Dein Profil <ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Mindestens 2 Jahre Erfahrung im Creative- oder Performance-Marketing-Umfeld.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Fundierte Erfahrung in der Konzeption kreativer, datenbasierter Performance Kampagnen für Meta, YouTube und TikTok.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Starkes Verständnis für Zielgruppenpsychologie, Messaging und verkaufsstarke Creatives.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Analytische Fähigkeiten, um aus Daten kreative Entscheidungen abzuleiten.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Grundverständnis von Funnel-Strukturen und Conversion-Mechaniken.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Grundlegende Erfahrung mit den Ads-Managern von Meta, TikTok und YouTube.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Erfahrung in der Zusammenarbeit mit Design-, Text- und Videoteams.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Sehr gute analytische und kommunikative Fähigkeiten, lösungsorientiertes Handeln und Zahlenaffinität.</span></p></li><li style="list-style-type:disc;font-size:14px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;margin-left:-10pt;"><p style="line-height:1.2;margin-top:0pt;margin-bottom:4pt;"><span style="color:rgb(34,34,34);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Perfekte Deutschkenntnisse auf C2-Niveau und eine starke Ausdrucksfähigkeit in Wort und Schrift.</span></p></li></ul> So gehts weiter <span style="border:0px solid rgb(229,231,235);font-family:Arial, Helvetica, sans-serif;color:rgb(66,66,66);font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);display:inline;">Du möchtest diese Chance ergreifen?</span><span style="border:0px solid rgb(229,231,235);font-family:Arial, Helvetica, sans-serif;color:rgb(66,66,66);font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);"><br style="border:0px solid;font-family:Inter, '-apple-system', 'system-ui', 'Segoe UI', Roboto, 'Helvetica Neue', 'Open Sans', 'system-ui', '-apple-system', 'Segoe UI', Roboto, Ubuntu, Cantarell, 'Noto Sans', sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji';margin:0px;font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);"><br style="border:0px solid;font-family:Inter, '-apple-system', 'system-ui', 'Segoe UI', Roboto, 'Helvetica Neue', 'Open Sans', 'system-ui', '-apple-system', 'Segoe UI', Roboto, Ubuntu, Cantarell, 'Noto Sans', sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji';margin:0px;font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);"></span><span style="border:0px solid rgb(229,231,235);font-family:Arial, Helvetica, sans-serif;color:rgb(66,66,66);font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);display:inline;">Dann sende uns Deine aussagekräftige Bewerbung (Anschreiben, Lebenslauf, Zeugnisse) inkl. Angabe Deiner Gehaltsvorstellungen sowie Deines frühesten Eintrittsdatums zu. Besonders freuen würden wir uns über ein kurzes Video, indem Du kurz von Deinen Erfahrungen berichtest und mitteilst, was Dich an dieser Position reizt und warum Du die beste Besetzung für diese Stelle bist.</span><span style="border:0px solid rgb(229,231,235);font-family:Arial, Helvetica, sans-serif;color:rgb(66,66,66);font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);"><br style="border:0px solid;font-family:Inter, '-apple-system', 'system-ui', 'Segoe UI', Roboto, 'Helvetica Neue', 'Open Sans', 'system-ui', '-apple-system', 'Segoe UI', Roboto, Ubuntu, Cantarell, 'Noto Sans', sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji';margin:0px;font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);"><br style="border:0px solid;font-family:Inter, '-apple-system', 'system-ui', 'Segoe UI', Roboto, 'Helvetica Neue', 'Open Sans', 'system-ui', '-apple-system', 'Segoe UI', Roboto, Ubuntu, Cantarell, 'Noto Sans', sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji';margin:0px;font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);"></span><span style="border:0px solid rgb(229,231,235);font-family:Arial, Helvetica, sans-serif;color:rgb(66,66,66);font-size:14px;font-style:normal;font-weight:400;text-transform:none;background-color:rgb(255,255,255);display:inline;">Du hast noch offene Fragen? Dann sende uns gerne eine Nachricht an: </span><a style="border:0px solid;font-family:Inter, '-apple-system', 'system-ui', 'Segoe UI', Roboto, 'Helvetica Neue', 'Open Sans', 'system-ui', '-apple-system', 'Segoe UI', Roboto, Ubuntu, Cantarell, 'Noto Sans', sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji';text-decoration:underline;color:inherit;font-weight:400;font-size:14px;font-style:normal;text-transform:none;margin:0px;background-color:rgb(255,255,255);" href="mailto:[email protected]"><span style="border:0px solid rgb(229,231,235);font-family:Arial, Helvetica, sans-serif;">[email protected]</span></a>

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