About this role
Purdue Global Part of the respected Purdue University system, with its 150-year legacy of innovation and accessibility, Purdue Global delivers personalized online education tailored to adults who have work and life experience beyond the classroom, giving them the support and flexibility they need to achieve their career goals. Purdue Global's students are working parents, veterans, career changers, and driven adults who strive for more: more recognition, more support, and more opportunity. They're not going back to school; they're coming back bigger, stronger, and more prepared than ever, with a degree they're proud of and employers respect. Every piece of content is a chance to show these students what's possible, and that genuinely changes lives. Our Opportunity: The Multimedia Designer is a creative practitioner responsible for executing the visual and motion identity of Purdue Global. This role develops compelling marketing materials across all digital channels to drive student engagement. You will ensure brand consistency while producing high-quality output that resonates with a professional audience. This role is crucial in attracting prospective students and strengthening the overall brand perception of our online learning community. What to expect in this role: ● Short-Form Video Production: You must script, edit, and animate short-form video content specifically for LinkedIn and other social platforms to stop the scroll of busy professionals. ● Motion Graphics Development: Transforming static data into dynamic motion stories helps explain complex career-focused degree paths to prospective learners. ● Graphic Design: Create and execute visually compelling static marketing collateral, including social media posts and web banners, that consistently aligns with the Purdue Global brand identity. ● Digital Brand Execution: Every video and graphic must adhere to the Purdue Global visual identity to maintain trust and academic excellence. ● Agile Content Iteration: You will collaborate with the Creative Director to rapidly test different video hooks and visual styles based on enrollment performance data. ● Multimedia Asset Management: Organizing a robust library of video clips and B-roll ensures the team can pivot quickly for urgent marketing needs. Experience: Bachelor’s degree required 3 years related experience Preferably based in the West Lafayette area, but not required. Required Competencies: Video Technical Mastery: High proficiency in Adobe Premiere Pro and After Effects is required for this role. Visual Storytelling : You should demonstrate an ability to distill a student’s career journey into a 15-second compelling visual narrative. Platform Expertise: A deep understanding of the technical specifications and audience behaviors on LinkedIn, YouTube, and Instagram is essential. Accessibility Standards: Ensuring all video content includes proper captioning and meets ADA requirements is a non-negotiable part of our commitment to an inclusive community. What we're looking for: Strong communication (written, verbal, presentation) and collaboration skills. Proactive, organized, efficient, detail-oriented, unassailable focus on the basics, accountable, enthusiastic, able to follow detailed instructions. Ability to balance multiple, competing directions and manage multiple projects successfully. Ability to meet all deadlines and work independently. Familiarity with ADA Accessibility Guidelines. Demonstrated proficiency with MS Office suite software, such as MS Word, Excel and Powerpoint, as well as Google applications such as Gmail, Chat and Meet. Additional Information: Target salary is up to $70,000. Learn about our Benefits HERE! Purdue University Global will not sponsor employment authorization for this position. A background check will be required for employment in this position. We ask that our remote employees have access to a reliable internet connection and a dedicated, properly equipped workspace that is free of distractions. You may wish to review the Purdue Virtual Meeting Professional Standards . FLSA: Exempt (Not Eligible For Overtime) This position is generally classified as exempt unless a non-exempt classification is required by applicable state law. Purdue Global is an EO/EA employer. Our goal is to recruit and retain talent from a broad pool of applicants. Purdue Global celebrates a variety of perspectives, experiences, and skills to support a success-focused environment for employees and students. Employment decisions are based on qualifications, merit, and business needs. All are encouraged to apply. #HEJ