About this role
Role Description
We're looking for a Senior Designer, Creative Systems to join our Creative team and help shape how great design gets created, scaled, and maintained across the organization. Reporting to the Associate Creative Director, Web, you'll be responsible for creating, evolving, and maintaining scalable design systems that help our creative teams work more efficiently while maintaining a high bar for craft and brand expression.
Create, evolve, and maintain scalable design systems, component libraries, templates, tokens, and modular frameworks across web, email, brand, and marketing experiences. Translate creative direction, brand principles, and design strategy into flexible systems that can be consistently applied across channels and use cases. Collaborate with the ACD of Web to evolve web design systems and ensure alignment between marketing site experiences, broader creative systems, and brand standards. Partner closely with Senior Art Directors and the ACD of Design to develop templates and systemized solutions that extend creative direction while preserving quality and brand expression. Identify opportunities to simplify and standardize creative workflows, turning recurring design challenges into scalable system solutions. Build intuitive templates and self-service tools that enable marketers and cross-functional partners outside of Creative to create high-quality, on-brand work independently. Create clear documentation, usage guidelines, and educational resources that help teams understand and effectively use creative systems and templates. Partner with cross-functional stakeholders to understand their needs and translate them into scalable design solutions. Ensure systems are flexible enough to support different audiences, channels, formats, and business needs without compromising the integrity of the design or brand. Define and maintain quality standards and checks that help ensure system-based creative remains consistent, accessible, and visually compelling. Explore AI and emerging creative technologies as tools for improving system scalability, content production, and self-service workflows. Experiment with new approaches to creative automation and identify opportunities to incorporate them into sustainable team workflows. Contribute to bespoke campaign and marketing creative when needed, particularly when it helps establish new patterns, components, or system capabilities. Present systems, templates, and design solutions to creative leadership and cross-functional stakeholders, clearly articulating the thinking behind them and incorporating feedback. Stay informed on emerging trends and best practices in design systems, creative technology, automation, accessibility, and scalable design.
Qualifications
5–8+ years of experience in design systems, digital design, visual design, brand design, or marketing design in-house or at an agency. A strong portfolio demonstrating exceptional visual design craft as well as experience building and applying design systems, templates, or scalable creative solutions. Advanced understanding of typography, composition, visual hierarchy, color, layout, accessibility, and visual storytelling. Expert-level proficiency in Figma, including components, variants, variables, Auto Layout, styles, design tokens, libraries, and advanced prototyping. Experience creating and maintaining design systems, component libraries, templates, or modular creative frameworks, particularly across web, brand, email, or marketing. Strong systems thinker who naturally identifies patterns, creates structure, and looks for opportunities to simplify and scale creative work. Understanding of how design systems translate across different channels, teams, tools, and levels of fidelity. Experience developing governance models, documentation, contribution processes, or other structures that support the long-term health of a design system. Experience designing templates and self-service experiences for non-designers, with an understanding of how to balance flexibility with creative guardrails. Strong understanding of brand systems and the ability to translate high-level creative direction into practical, repeatable design solutions. Ability to collaborate effectively with creative leadership, art directors, designers, copywriters, marketers, developers, and other cross-functional partners. Excellent communication and presentation skills, with the ability to explain complex systems and design decisions clearly to both creative and non-creative audiences. Strong interest and demonstrated experience in AI-assisted design and creative workflows. Comfortable working in a fast-paced environment, managing multiple initiatives, and balancing long-term system development with immediate business needs. Motion design, prototyping, or front-end development experience is a plus.
Benefits
Medical, dental, vision, life & disability insurance 401(k) plan with company match Flexible Time Off (FTO), wellbeing days, paid holidays, and summer Fridays Mental health resources Paid parental leave & Backup Care Tuition reimbursement Employee Resource Groups (ERGs)