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Specialist - Campaign Operations @ CAJA COLOMBIANA DE SUBSIDIO FAMILIAR- COLSUBSIDIO

Bogotá, D.C., ColombiaRemoteFull-time
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About this role

Position: Specialist - Campaign Operations Main responsibilities: • Plan and execute campaigns following market requirements & brief • Perform and supervise Associate Specialists for campaign tagging, testing and technical production with limited supervision from Specialist/Senior Specialist • Perform and supervise Associate Specialists for CRM/SFMC formatting and analytics ensurance with limited supervision from Specialist/Senior Specialist • Support Senior Specialist/Lead/Head in making business recommendations based on the data findings, create presentations to highlight recommendations and tell the story  • Enable market Omnichannel strategy through optimized campaign execution in SFMC • Execute campaigns relying on sophisticated data segmentation leveraging various set of channels within SFMC and beyond (Sanofi’s Omnichannel ecosystem) • Develop subject matter expertise for available metrics in the campaign tools: To support recommendations on metri

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