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Marketing & Communications Coordinator @ WKT

Mayfield, KentuckyOnsiteFull-time
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About this role

JOB SUMMARY

The Marketing & Communications Coordinator provides daily operational, logistical, and administrative support across all marketing, communications, advertising, events, and community engagement activities. This role focuses on execution—ensuring projects, campaigns, and events run smoothly by coordinating tasks, gathering content, maintaining schedules, and supporting the Marketing & Revenue Manager and Marketing Specialist.

The ideal candidate is organized, detail‑driven, creative, and comfortable managing multiple tasks in a fast‑paced environment. This position is essential for keeping marketing operations efficient, timely, and well‑coordinated.

KEY RESPONSIBILITIES

Marketing Support:

Print, Magazine & Creative Support, Advertising and Vendor Support, Sales Support and General Support

• Support the execution of marketing campaigns by coordinating logistics, gathering content, and maintaining timelines.

• Assist with uploading and maintaining website updates provided by the Marketing Specialist under the direction of the Marketing Manager.

• Track deadlines, deliverables, and vendor communication

• Prepare and proofread marketing communications (e.g., emails, newsletters, and printed materials.

• Assist with event setup, teardown, and staff communications.

• Maintain and update marketing databases and customer

• Assist, attend, support, and promote all external company

• Assemble and update sales packets, flyers, and promotional materials as needed

• Assist with daily incoming lead tracking from all sources

• Distribute talking points, training and scripts as requested

• Conduct basic market research tasks such as gathering competitor information.

• Commission research, challenges, and weekly data extracts

• Provide administrative support to the marketing team as needed

• Performs job duties for Cornerstone Connectivity and

• Performs all other related duties assigned by *

*These tasks do not meet the Americans with Disabilities Act definition of essential job functions and are usually less than 5% of time spent. However, these tasks still constitute important performance aspects of the job.

Communications & Social Media Support:

Social Media & Digital Support, PR & Communications Support, Event & Community Engagement Support

• Draft and schedule posts using approved content, templates, and brand guidelines across all approved media items and content.

• Monitor, research and provide a timely response to social media comments and messages

• Maintain content calendars and due dates

• Capture photos and videos at local and employee events for use in social media and marketing content. Will include travel to local events to photograph local content.

• Manage the social media calendar, ensuring timely and consistent posting across all platforms.

• Stay informed on social media trends, algorithms, and best

• Collaborate with the marketing team to ensure brand consistency across all

• Support ad campaigns by gathering data, preparing assets, and coordinating tasks.

• Ability to travel 3-5 days, or as

QUALIFICATIONS

• Bachelor’s degree in marketing, communications, or a related field (or equivalent experience).

• Strong written and verbal communication

• Proficiency in Microsoft Office (Word, Excel, PowerPoint).

• Familiarity with social media platforms and marketing tools (e.g., HubSpot, Mailchimp, Google Analytics).

• Basic graphic design skills (knowledge of Canva, Adobe Creative Suite or similar tools).

• Strong attention to detail and ability to manage multiple projects

• Creative mindset with a passion for marketing and social media

• Knowledge of SEO and content marketing, and PPC advertising is a

PREFERRED SKILLS

• Previous experience in marketing or social media

• Experience with social media advertising (e.g., Facebook Ads, Instagram Ads, LinkedIn Ads).

• Experience using social media scheduling tools (e.g., Buffer, Sprout Social).

• Ability to create engaging content using graphic design tools (e.g., Canva, Photoshop).

Skills

Sales

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