About this role
Position Overview:
The ARTD Business Development Lead drives growth and success of Coca-Cola's Alcohol Ready-to-Drink (ARTD) portfolio in Canada. This role partners with internal and external stakeholders to adapt brand strategies, manage commercialization, support supply chain execution, and lead new product launches across Canadian provincial markets.
This is a highly cross-functional role that requires excellent communication, influencing, commercial strategy and problem-solving skills with comfort working in a fast-paced environment.
The ideal candidate will be based in Toronto, Canada.
What You'll Do for Us
Key Responsibilities:
Manage the relationship and drive results of our ARTD agent for our new Directed Model ARTD portfolioLead developing and managing routines and KBI's with our full-service agent including selling to customers (Monopolies, Retail, FSOP) and Front-Line Marketing plans and executionLead adapting US ARTD brand and commercial strategy for the Canadian market through working closely with our ARTD agentPartner with key stakeholders to lead Canada annual planning and ARTD Stages & Gates process for provincial marketplace innovationSteward the Canada ARTD Long Range Ambition, aligning growth priorities with system integration pathwayPartner with Finance to plan and deliver on Annual Business Plan targetsAct as a liaison to NAOU Supply Chain, supporting connecting stakeholders including our ARTD Co-Manufacturer and Agent to strengthen forecasting and supply chain optimization by channel and provinceDrive successful execution of new ARTD brand launches from planning through commercializationBecome the Canada ARTD Subject Matter Expert, building Canadian insights and identifying needs for market-specific initiatives where needed to lead developing Canada's position as a top 6 global ARTD market and our ambition to become an ARTD leader What You'll Need
Minimum Qualifications & Requirements:
Bachelor's Degree; MBA or other Graduate Degree Preferred5-10 Years of experience in the consumer goods/beverages industry; Alcohol industry experience preferredBrand/category management experience working across retail channelsAbility to collaborate with brand/category/agent teams and other key internal/external stakeholders; effective in influencing a wide variety of stakeholdersProven track record of ability to not only embrace change, but to drive it and comfort working in fast-paced, ambiguous environmentsEffectively communicates and builds relationships at all internal and external organizational levels; communicates long-term vision and shorter-term opportunities through clear and simple messages. What We Can Do for You
Brand Reputation: We lead the beverage industry, with a portfolio featuring over 500 brands worldwide.Opportunity to develop our new ARTD business in a dynamic category through partnership with an expert and leading Canadian ARTD Agent and leveraging the power and resources of our Coca-Cola systemBuild experience in Canadian business while also building knowledge and connections with our Franchise, and Global Emerging Brands teams Skills:
Business and Commercial OperationsInfluencingCommunicationLeadershipTaking InitiativeTeamworkCritical ThinkingAnalytical ThinkingTranslating Insights into ActionProject Management Pay Range: Canada: 151,000 CAD - 178,000 CAD
Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage: 30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
Location(s): Canada
City/Cities: Toronto
Travel Required: 00% - 25%
Relocation Provided: No
Job Posting End Date: August 25, 2026
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
Pay Range:Canada: 0 CAD - 0 CAD Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:30 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
Long-term Incentive Reference Value Percentage:0 - 20 Long-term Incentive reference value is a market-based competitive value for your role