About this role
Scheels Company Goals:
We strive to be the best retailer in the USA in the eyes and minds of our customers, associates, and business partners.
Overview:
The Retail Media Account Manager supports overarching strategy, content creation, and platform growth for the SCHEELS Media Platform. This role drives placement roadmaps, leads brand integration, manages budgets, and aligns media output with SCHEELS and brand partner goals.
What We Commit To – Our Employee Ownership Values
As an employee-owner, you're expected to actively contribute to a culture that thrives on:
• Delivering a Personalized WOW Customer Experience
• Every customer interaction is an opportunity to exceed expectations
• We focus on making every visit memorable, personalized, and impactful
• Having a Team-First, Winning Mentality
• We succeed together by supporting one another and celebrating team wins
• Collaboration and unity drive our performance and customer experience
• Learning and Adapting to Constant Change
• We embrace growth, innovation, and feedback
• Change is not a barrier–it's a catalyst for improvement and excellence
• Taking Pride in Our Work and Thinking Like Owners
• Every task matters, and we take full responsibility for the results
• Ownership means accountability, care, and drive to go above and beyond
• Expecting Honesty and Integrity in All That We Do
• Trust is the foundation of our relationships–with customers and with each other
• We act with transparency, fairness, and respect at all times
Responsibilities:
• Drive placement roadmaps and strategic planning for the platform
• Lead brand integration and manage partner relationships
• Manage media budgets and align financial performance with platform goals
• Align media output with SCHEELS and brand partner objectives
• Monitor and drive platform growth, audience engagement, and strategic initiatives
• Collaborate with cross-functional teams including e-commerce, marketing, digital, and the buying team to ensure cohesive brand messaging and execution
• Analyze performance metrics and campaign data to derive actionable insights and measure ROI
• Continuously optimize media campaigns and strategies based on data-driven performance analysis and industry best practices
• Create renewal strategies based on campaign performance and goals
• Create campaign strategies around product launches, seasonality, and other key initiatives in coordination with the brands and internal teams
Education & Experience:
• The ideal candidate will have a minimum of a Bachelor's degree in Business, Marketing, or related field
• 3+ years experience in e-commerce, marketing or related fields is preferred
Physical Requirements/Lifting Requirements:
Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation.
Light work - Exerting up to 20 pounds of force occasionally, and/or to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects. Physical demand requirements are in excess of those for sedentary work.
Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury.
Benefits: At SCHEELS, we offer a full range of benefits, including an Employee Stock Ownership Plan (ESOP), 401(k) with Roth options, associate discounts, and full health coverage—including medical, HSA, dental, and vision. We also offer accident and hospital indemnity insurance, an Employee Assistance Program, and time to recharge through paid time off, holiday pay, maternity leave, and bereavement leave. (Note: Additional leave benefits may apply based on your state of employment.) Learn more about what it means to be an owner at SCHEELS on our Careers Page.
EQUAL EMPLOYMENT OPPORTUNITY
Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.