About this role
Objective: Drive sustainable market share growth for assigned account in alignment with brand strategy Responsible for: 1) Planning Develop 3-5 year strategic plan for assigned account, defining market share targets and growth pillars (POS, operation) Translate strategic guidance into annual business plans, detailing sell out, sell in, inventory, SWB, and phasing etc. Manage Account P&L planning to ensure sustainable year-over-year growth 2) Execution Sell-in Align OTB with accounts and trac landing into the order book, incl. pre-season orders and in-season orders, e.g. PR, TL, Chase, shipment hold Show up as brand representative and execute GTM process with internal functions, e.g. KA previews, trade meetings Business operation Monitor quarterly / monthly business targets (sell out, sell through, MD, inventory) Proactively identify opportunities and mitigate risks, e.g. key account monthly meetings Collaborate with team leads, internal functions, and account to come up with solutions POS management Execute quarterly / monthly POS plan, incl. new opening, closuring, relocation, upgrading Land brand contents Land brand assets (POP, activation) in market Share back on brand contents from market to internal functions, in order to support future improvement Financial compliance Manage account payments to manage account receivable risk Capabilities required: Strategic planning Business data analysis End-to-end execution Translate market information into constructive feedback Cross-functional coordination & communication Account relationship management