About this role
The Digital Executive is responsible for planning, running, and optimizing paid campaigns across Meta, Google, and TikTok Ads. The ideal candidate has 1-2 years of hands-on experience, is proficient in Ads Manager and Google Ads, and can analyze performance data to drive results across key metrics such as CPC, CPA, and ROAS. Job Description: Key Responsibilities:
• Plan, set up, and optimize paid campaigns across platforms (Meta, Google, TikTok Ads) • Monitor daily campaign performance and adjust bids, budgets, and targeting accordingly • Analyze data and prepare weekly/monthly performance reports • Coordinate with creative teams to brief and review ad assets • Track KPIs including CPM, CPC, CTR, CPA, and ROAS • Stay updated on platform algorithm changes and best practices Requirements:
• 1-2 years of hands-on experience running paid ads (Meta Ads and Google Ads are a must) • Proficient in Ads Manager, Google Ads, and basic analytics tools (GA4, Meta Pixel) • Strong analytical mindset with attention to detail • Ability to work with data and translate it into actionable insights • Good communication skills and ability to manage multiple campaigns simultaneously
Location: Ho Chi Minh City Brand: Iprospect Time Type: Full time Contract Type: Outsourced