About this role
WHO YOU'LL WORK WITH
Nike Energy Marketing drives connections with those that are culturally impacting today's most discerning youth communities and puts forward new ideas to explore the intersections of sports and culture (fashion, streetwear, art, design).
As part of the North America Energy team, you will work cross-functionally with the North America Brand, Global Brand, and LA + NY City Energy marketing teams. You will also work with key NA enterprise teams including Marketplace, Merchandising, Digital and Communications.
WHO WE ARE LOOKING FOR
We are looking for an experienced and talented brand marketeer with a passion for and connection to North America youth. They are brand guardians who are curious, opportunists, communicators, explorers, futurists and strategic connectors. They are visionaries that see unique opportunities to take risks, expand perception, celebrate brand values, accelerate the business and advance the notion of sport culture.
WHAT YOU'LL WORK ON
As NA Energy Marketing Specialist, you will be part of the NA Energy team, reporting directly to the NA Energy Marketing Director. This role will be responsible for leading a diverse and connected team focused on the following core duties.
Specifically, you will be responsible for:
Assist in creating integrated marketing concepts from planning to execution aimed at pushing the intersections of sports and culture through creativityDrive integration with our NA Sport Offense focused on, but not limited to, Basketball and SoccerLead product sourcing and allocations across internal and external partnersSupport NA Brand Marketing cross-functional offense with partners across Nike Store Marketing, Partner Retail Marketing, Brand Communications, Brand Creative, and Marketplace to drive integrated plansBrief and manage external agenciesIdentify, gather and formulate insights about forward-thinking consumers to enable us to better serve creative youth on the ground in the city, and provide feedback to Global Energy teams to inform long-term concepts WHAT DO YOU BRING TO NIKE?
A successful candidate will be expected to clearly demonstrate and articulate experience of the below essential requirements to be considered.
Essential requirements:
3-5 years of experience in brand and/or brand functional management, with a strong focus on cultural marketing and collaborations.Expert knowledge in NA subcultures & communities within Art, Design, Fashion, Streetwear and Hospitality. Ability to effortlessly navigate within these spaces, or have the desire and potential to do soExcellent communication, presentation and project management skills with wide range of stakeholders, brand and businessExcellent interpersonal skills, and the ability to navigate difficult conversations with both internal and external partnersStrong industry expertise on competitive brands/products and current retail landscape in the cultural collaboration spaceHighly collaborative with a desire and willingness to work in an agile environmentPassion for Sport and the role it can play in the world We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.