About this role
Position Overview At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success. As an Associate Marketing Enablement Lead within PNC's Marketing organization, you will be based in a PNC Marketing Hub location. The NBA (Next Best Action) Decisioning Associate Marketing Enablement Lead position is on the Audience and Channel Activation team within Marketing Enablement. This job plays a critical role in operationalizing the marketing decisioning engine that drives personalized, real-time customer engagement across marketing channels. The role entails coordinating across teams to ensure new work requests (Actions, Treatments, Campaigns) for the decisioning engine are effectively prioritized and implemen