About this role
Sulzer is a leading engineering company with a proud heritage of innovation. Join our global team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society.
About the role
Join our Digital Marketing team and help us make Digital Marketing excellent.
We are seeking a Digital Marketing Manager who possesses a blend of strategic thinking, creativity, and technical expertise. The ideal candidate will have a strong understanding of digital marketing channels, marketing automation using Hubspot and the data-driven optimization of marketing activities.
Overall, we are looking for someone who can drive impactful digital initiatives, enhance brand visibility, and in particular contribute to business growth in a strong collaboration with the business. You will do:
• Hands-on Awareness and Lead Generation Campaigns
• Setting up comprehensive multi-channel campaigns for awareness, lead generation and retargeting
• Creation of landing pages, paid ads (Google, Linkedin and others), webinars, newsletters
• Monitor and manage lead lifecycle, lead scoring, nurturing, contact segmentation, and data cleansing
• Development and execution of compelling lead nurture programs across target business segments and sales funnel stages
• Sales Enablement and Integration
• Educate, enable and encourage the sales teams regarding demand generation processes and tools to ensure leads generation and conversion to opportunities
• Ensure sound integration of marketing automation tools with CRM for end-to-end processing of leads
• Evaluate and support sales-initiated marketing activities
• Website Rehaul and Content Optimization
• Define new webpage components to optimize web page UI / UX
• Improve content based on keyword research, SEO / GEO / AEO aspects, consistent with Sulzer brand and style guidelines.
• Optimize website structure and technical basics to ensure all content is highly visible to users and AI
• Reporting and Metrics
• Report and develop relevant Key Performance Indicators (KPIs) to ensure business impact of digital marketing activities
You need to succeed:
• Hands-on knowledge in digital campaign set up & execution and performance tracking
• Proven work experience in website creation and maintenance, marketing automation, content marketing and social media marketing
• Excellent understanding Hubspot is a must; good understanding of CRM system
• Minimum of 3-5 years experience in lead management, marketing automation and digital marketing project management
• Excellent knowledge in website analytics (Google Analytics, Tag Manager), Google Ads, SEO / GEO
• Able to effectively work and communicate at all levels within a matrix organization
• Analytical mindset
• High degree of independence and pragmatism
What we offer you
• A permanent contract.
• A competitive salary as well as participation in the variable remuneration system based on personal and financial objectives.
• Meal vouchers.
• Access to a voluntary flexible compensation scheme allowing employees to optimize their salary package (e.g. health insurance, transport, childcare)
• Be part of an experienced and international team.
• A Good vibe working environment.
• The opportunity to grow your career within a solid and well-established international company.
• Be part of a dynamic organization undergoing continuous transformation and improvement.
• Offices location: Nuevos Ministerios
*Additional benefits may apply depending on the position and location.
Sulzer is an equal opportunity employer. We believe in the strength of a diverse workforce and are committed to offering an inclusive work environment. We are proud to be recognized as a Top Employer 2026 in Brazil, Canada, China, Finland, Germany, Ireland, Mexico, Switzerland, South Africa, the UK and the USA.