About this role
Job Description Summary This role will be responsible for transforming data into actionable insights, strengthening cross‑functional decision quality and ensuring TA and Value & Access teams operate with a unified, evidence‑based view of the market.
Job Description Major Accountabilities
• Provide embedded, brand‑level insights support, translating data into actionable inputs for brand planning, execution and performance optimization. • Serve as the day‑to‑day Integrated Insights contact for one or more brands within the agreed scope. • Translate key business questions into structured insights and analytics requests (to be executed by DAP), aligned with Integrated Insights standards and frameworks. • Generate, interpret and synthesize brand‑specific insights across performance, customer behaviors, channel effectiveness and patient signals. • Support brand planning cycles, launch preparation and in‑year optimization through timely and relevant insights delivery. • Connect brand needs with Data, Analytics & Platforms (DAP) outputs, ensuring analyses and dashboards are fit‑for‑purpose for brand decisions. • Apply common Integrated Insights methodologies while tailoring analyses and narratives to specific brand and market contexts. • Support planning and execution of market research activities, including ATU; consolidate and organize outputs from international (reuse of existing research and data via knowledge management platforms) and local research initiatives for local use. • Prepare analytical inputs for forecasting, scenario analysis as defined by Integrated Insight Business Partner and Finance. • Ensure insights are decision‑oriented, clearly linking analytical outputs to business implications and recommended actions. • Convert analytical outputs into clear charts, tables and narratives to support insight storytelling. • Based on the ICE campaign and CCPD, generate insights to share with the TA teams for future campaigns. • Maintain clear documentation of analyses, assumptions and outputs in line with Integrated Insights knowledge management practices.
Ideal Background Education: · Bachelor’s degree in Life Sciences, Business, Economics, Statistics, Data Analytics, or a related field; advanced degree preferred Languages: · English at an advanced level Experience/Professional Requirement:
• 3-5 years’ experience in business analytics, market research, or commercial analytics • Experience in pharmaceutical, biotech or healthcare environment preferred • Strong analytical and data interpretation skills across multiple data sources • Working knowledge of primary and secondary market research approaches • Experience with reporting and data visualization tools (e.g., Excel, Power BI, SQL, Microsoft Fabric or similar) • Ability to structure insights clearly and link analysis to business decisions
Skills Desired Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Digital Marketing, Media Campaigns, Process Documentation, Statistical Analysis