About this role
Job summary
NorthCare Charity is the official charity of the Northern Care Alliance NHS Foundation Trust (NCA), supporting over 20,000 staff who deliver hospital and community healthcare services across Salford, Oldham, Bury and Rochdale. We raise funds to enhance care and experiences for patients, their families and the NHS colleagues who care for them.
This is an exciting time to join NorthCare Charity as we continue to grow our profile, strengthen our fundraising activity and increase the difference we make across our hospitals and communities.
As our Communications and Impact Officer, you will play a key role in bringing our work to life. You will create engaging content, write compelling stories and design impactful communications that showcase the difference donations make, helping to inspire support and raise awareness of the charity.
Working closely with the fundraising team and colleagues across the NCA, you will support campaigns, events and appeals, ensuring our communications reach the right audiences and have maximum impact. This is a varied and creative role, where you'll manage digital channels, develop content across multiple platforms and help shape how we communicate our impact.
We are looking for someone who is creative, proactive and passionate about storytelling, with the ability to build strong relationships and bring ideas to life. This is a home-based role with regular travel across NCA sites and involvement in events and activities as required.
Main duties of the job
Create engaging content across a range of channels, including social media, website and internal communications, helping to bring NorthCare Charity's work to life Write compelling stories and case studies that showcase the impact of donations on patients, families and NHS colleagues Design eye-catching and high-quality communications materials to support campaigns, events and fundraising activity Manage and develop the charity's digital channels, growing reach, engagement and opportunities to support fundraising Work closely with the fundraising team to promote campaigns, events and appeals, ensuring maximum visibility and impact Build relationships across the NCA to identify and develop impactful stories and content opportunities Support media activity, helping to raise the profile of the charity across local and regional channels Celebrate and recognise supporters, fundraisers and partners through creative and engaging communications Monitor and report on communications activity, using insight to continuously improve performance Attend events and activities where required to capture content and support engagement
About us
The Northern Care Alliance NHS Foundation Trust (NCA) provides hospital and integrated health and social care services to over one million people living across Greater Manchester. Our 20,000 colleagues care for people in hospital and in the community, working across Bury, Rochdale, Oldham and Salford, to save and improve lives.
As a large NHS trust we are committed to enhancing the health of our local population by delivering consistently high standards of care and working closely with local authorities and key partners. We believe in our power and potential to make a difference and we're always looking for people who demonstrate our three core values - care, appreciate and inspire - to join our team.
In return, we can offer you a job role with purpose and flexibility. The size and scale of the NCA means we can provide more challenge and opportunities so your career can always be moving in the right direction. By joining us you can also access a competitive benefits package, including, a fantastic annual leave allowance, flexible working opportunities and protected hours for health and wellbeing activities, helping you to achieve more personal downtime and a better work-life balance.
Learn more about us in our Candidate Information Pack.
Job description Job responsibilities
The Communications and Impact Officer will work closely with the Head of Fundraising and the wider team to develop and deliver engaging communications that raise the profile of NorthCare Charity, support fundraising activity and demonstrate the impact of charitable funding.
The postholder will create and manage highquality content across a range of channels, including social media, website and internal communications. This includes writing compelling stories and case studies, producing engaging written and visual content, and supporting the development of campaigns, events and appeals.
A key part of the role will be identifying and developing impactful stories from across the Northern Care Alliance, working with colleagues to showcase how charitable funding is making a difference. The postholder will build strong relationships across teams to source content, support communications activity and ensure consistent messaging.
The role also involves managing and developing digital channels, supporting media activity and promoting fundraising events and initiatives to maximise engagement and reach. The postholder will support donors, fundraisers and stakeholders through thoughtful and timely communications, helping to recognise their contribution and encourage ongoing support.
The Communications and Impact Officer will contribute to the development of marketing materials, case studies and partnership content, working closely with the fundraising team to support income generation activity. They will also monitor and report on communications performance, using insight to improve and develop activity.
The postholder will ensure that all communications are accurate, engaging and aligned with the charitys brand and values, and that all activity is carried out in line with relevant policies, data protection and regulatory requirements.
The role requires a proactive and collaborative approach, with the ability to manage workload independently while contributing positively to a supportive team environment. Flexibility will be required to attend events and activities where necessary.
To read more information about the advertised role, and the main job duties/responsibilities please open the Job Description and Person Specification located under the supporting documents heading. You can also read more information about working at the Northern Care Alliance within the attached Candidate Information Pack or by visiting our careers website: www.careers.northerncarealliance.nhs.uk
Person Specification
Education Essential
Educated to degree level or equivalent experience
Desirable
Marketing, PR, Journalism or Communications qualification, or relevant qualification/training in digital marketing, social media, media or communications
Knowledge, Training & Experience Essential
Experience of working in communications, PR or marketing Experience of managing communications activity across a range of channels, including digital, internal and on-site communications (e.g. posters, displays and visual communications within hospitals or other public environments) Experience of managing social media platforms and creating engaging content Experience of developing content across a range of channels (digital, internal and media) Experience of creating engaging written content for different audiences, including internal communications Experience of planning and delivering communications activity, including contributing to or developing communications plans Experience of developing creative and engaging communications approaches and working proactively with stakeholders Experience of working with a range of stakeholders Experience of working to deadlines and managing competing priorities
Desirable
Experience in a charity or NHS environment Experience of developing or using case studies and storytelling to demonstrate impact Experience of supporting communications for campaigns, events or fundraising activity Experience of media relations Evidence of growing and developing social media channels, including increasing reach and engagement Experience of monitoring or reporting on communications activity (e.g. social media, website or campaign performance) Experience of working with brand guidelines and maintaining consistency of messaging Experience of creating visual communications materials (e.g. posters, digital displays, social media graphics), using design tools such as Canva or similar
Skills & Abilities Essential
Strong written and verbal communication skills, with the ability to create clear, engaging and audience-appropriate content Ability to create engaging and high-quality content across a range of formats and channels, including digital, social media, internal communications and on-site materials Ability to identify and develop compelling stories and translate complex information into accessible communications Strong organisational skills, with the ability to manage competing priorities, work under pressure and meet deadlines Ability to plan and deliver communications activity, including contributing to communications plans and campaigns Ability to develop creative and engaging approaches to communications and proactively identify opportunities Excellent interpersonal skills, with the ability to build effective working relationships with a wide range of stakeholders Ability to work both independently and as part of a team Confident in engaging with colleagues across a range of settings, including hospital sites, and able to work across organisational boundaries Strong IT and digital skills, including the ability to use a range of platforms and tools to support communications activity
Desirable
Confidence in dealing with media and developing press content Ability to use data and analytics to monitor and evaluate communications activity Experience of presenting or delivering information to groups Understanding of best practice in digital communications and social media engagement
Disclosure and Barring Service Check This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Certificate of Sponsorship Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab).
From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab).
Employer details Employer name Northern Care Alliance NHS Foundation Trust
Address The role is primarily home‑based with flexibility to work across NCA sites
Salford, Oldham, Bury & Rochdale
M6 8HD
United Kingdom
Employer's website https://www.northerncarealliance.nhs.uk/ (Opens in a new tab)