About this role
Job Responsibilities: Business Planning 1. Participate in the annual business planning of product line/customer of the branch office, complete and implement business planning for the responsible customers,and recommend KA breakthrough list based on business strategies. 2. Complete the scanning of basic information, competitor information,procurement mode,procurement decision-making chain, supplier list and other comprehensive information of the responsible customers, and propose annual work plans with priorities for different KA customers through analysis. 3. Be able to collect informationfrommultiplechannels, comprehensively analyze and judge the market situation,and provide constructive opinions and suggestions for the annual business planning of product line/customer. Customer Management and Sales Operations 1. Develop director/expert relationships inhigh-end/large hospitals,enhance customer relationshiplevels, gain in-depth understanding of customer needs andpainpoints, combineproduct strategies and IT interconnection, providedifferentiated solutions tomeet different customers' requirements, achieve single/cross departments breakthroughs inproduct collaboration, andachieve large-scale saleswith demonstration effects. 2. By leveraging the advantages of Mindray products in high-end products in KA customer departments, creating regional windowhospitals andenhancing brandinfluence. 3. Proactively identify newbusiness opportunities in target customers, analyze their current usage of productsandservices,and explore potential opportunities; Monitor therafter-salesperformance of target customers,and promptly coordinate and resolve potential issues. Market Promotion 1. Based on different customers' actual needs andpainpoints, plan andorganizepromotion events, channelmeetings, academicmeetings, departmentalmeetings, etc. for specific customer groups or new/important products. 2. With the support of the Mindrayplatform, invite the presidents/directors/ITdepartmentsofmajorKA hospitals to further understand Mindray's international windows it es and headquarters' production and R&D capabilities ,enhance customer confidence,and achieve sales intentions. Channel Management 1. Based on understanding of customers,effectively integrate existing distributor resources,guide and lead distributors' sales staff to collect business opportunities and maintain daily relationships in the hospital they are responsible for. 2. Basedon theexistingchannels for conductingbusiness, developthesecondarychannel network for customers, effectively identify and develop strong channels of different hospitals, introduce solution suppliers in large projects, and expand the reserve channel pool. 3. Cooperate with the product lines a les managers to supervise distributors' business opportunities;Share successful cases of breakthrough in window hospitals to empower distributors' team.