About this role
* Develop and implement a comprehensive social media strategy for the car dealership and loan business. * Generate, edit, publish, and share daily original content (text, images, videos, HTML) tailored to each platform (Facebook, Instagram, Twitter, Kijiji, etc.). * Take and upload high-quality photos and videos of vehicles, including new cars and specials, and share promotional offers. * Monitor and respond to customer inquiries, comments, and reviews in a timely and professional manner to nurture community engagement and resolve issues. * Manage and optimize targeted advertising campaigns?especially during sales events?across relevant social channels. * Regularly update the websites and online galleries with accurate and appealing vehicle listings and financial product offers. * Plan and execute weekly promotions and email marketing campaigns using tools like Mailchimp. * Report on key performance metrics for campaigns and audience engagement and recommend improvements. * Stay informed on social media trends and emerging technologies and maintain brand consistency across all channels.
Qualifications and Skills
* Proven experience as a Social Media Specialist, Digital Marketing Specialist, or similar role in automotive, financial services, or related sectors. * Proficiency with major social platforms (Facebook, Instagram, Twitter, Kijiji), analytics tools, and social media management suites (Hootsuite, Buffer, etc.). * Strong photo and video editing skills; familiar with design tools (Adobe Suite or equivalent). * Excellent written and verbal communication skills; able to create compelling, brand-appropriate content. * Demonstrated ability to analyze digital campaigns, track leads, and report performance. * Highly organized, creative, and results-driven with strong attention to detail and multitasking ability. * Positive attitude and ability to work independently and collaboratively.
*Requirements:*
-Proven working experience in social media marketing or as a digital media specialist
-Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
-Demonstrable social networking experience and social analytics tools knowledge
-Knowledge of online marketing and good understanding of major marketing channels
-Positive attitude, detail and customer oriented \\with good multitasking and organizational ability
-Fluency in English
Job Type: Full-time
Pay: $16.00-$18.00 per hour
Work Location: In person