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Performance Marketing Manager @ Clera

DEOnsiteFull-time
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About this role

About the RoleWe are a Berlin-based B2B performance marketing and lead generation agency with 5+ years in the market, 30+ team members, and a growing portfolio of 200+ active clients. We help B2B companies scale profitably by generating qualified leads and reducing customer acquisition costs through data-driven paid advertising and signal-based outreach strategies.

As Performance Marketing Manager, you take full end-to-end ownership of large-scale ad accounts across Paid Search and Paid Social — managing seven- to eight-figure annual budgets for clients spanning B2B SaaS, IT services, energy, and publicly listed enterprises. This is a high-autonomy role with room to specialize and grow fast within a results-driven team.

What You'll DoOwn entire advertising accounts independently, making strategic decisions on account development and budget allocation

Strategically plan and build new ad accounts from scratch, ramping up quickly on complex industries and business models

Create, manage, and optimize Paid Search and Paid Social campaigns across Google Ads, Microsoft Advertising, Meta (Facebook/Instagram) Ads, and LinkedIn Ads — with the option to specialize in one or more channels

Monitor all relevant KPIs continuously and act decisively when spotting inefficiencies or untapped growth potential

Collaborate with a high-performing team to share learnings, refine processes, and push campaign performance further

What We're Looking ForRequired:

2–4 years of hands-on experience in performance marketing or digital advertising

Proven experience managing seven- to eight-figure annual advertising budgets across multiple channels

Strong proficiency in both Paid Search and Paid Social advertising — this is a dealbreaker

Practical experience with Google Ads, Microsoft Advertising, Meta Ads, and LinkedIn Ads

Ability to independently manage accounts, budgets, and client strategies without heavy supervision

Analytical and proactive working style — you spot problems and opportunities before they're pointed out

German language proficiency (required for client communication)

Willingness to work in a hybrid (Berlin office + remote) environment

Nice to Have:

Experience with CRM platforms (e.g., HubSpot, Salesforce, Pipedrive)

Familiarity with reporting dashboards, data enrichment tools, or marketing automation workflows

Background in or exposure to B2B SaaS or IT services industries

Compensation & BenefitsSalary: €50,000 – €80,000 per year (depending on experience)

High-autonomy role with direct impact on client results and company growth

Clear processes and a collaborative team environment to support fast professional development

Hybrid work model based in Berlin

Please note: Visa sponsorship is not available for this role.

LocationBerlin, Germany — Hybrid (combination of office and remote work). Candidates must be based in or willing to relocate to Berlin.

Skills

Engineering

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